Uduakobong Ime Anwana

Your CRM should make you money, not create confusion. I help businesses clean up messy systems, fix broken automations, and build CRMs that teams actually use.

I’m Uduakobong Anwana (Smart), a CRM Manager & IT Support Specialist with over 4 years of remote experience supporting real estate professionals, service businesses, and growing teams. My focus is on creating clear, reliable systems that improve how leads are captured, managed, and followed up.

I specialize in CRM setup, cleanup, and automation across platforms like Lofty, GoHighLevel, HubSpot, BoldTrail (KVCore), Follow Up Boss, and Freshdesk. I build structured pipelines, set up email and SMS campaigns, and create automation workflows that ensure leads move through the right stages without manual effort. I also troubleshoot issues and optimize existing systems so they perform better and are easier to use.

For real estate businesses, I help set up and organize CRMs for both residential and commercial workflows. This includes configuring tags, pipelines, and lead routing, setting up IDX websites, and integrating tools like MyRealPage to ensure clean lead capture and follow-up. I focus on making sure every lead is tracked properly and nothing slips through the cracks.

On the technical side, I provide IT support across various systems. I handle email deliverability (SPF, DKIM, DMARC), domain and DNS configuration, and troubleshooting for websites, forms, and integrations. I also build and maintain Zapier automations and ensure data flows correctly between platforms.

My approach is simple: identify what’s broken, explain it clearly, fix it properly, and leave behind a system that’s easy to maintain. I prioritize clarity and reliability over unnecessary complexity, so clients can confidently use their systems day to day.

Clients typically come to me when their CRM feels confusing, automations aren’t working, or their tools aren’t communicating properly. I help turn those challenges into clean, structured systems that support growth and improve efficiency.

If you need someone who understands both CRM logic and technical systems, and can fix issues while keeping things simple, I’d be glad to help.