Tran Thi Thao

I am a growth-focused marketing professional with over 2 years of experience in the tech and crypto industry, specializing in growth marketing, affiliate management, community development, and performance optimization. Throughout my career, I have worked with fast-paced international teams to drive user acquisition, improve campaign performance, and strengthen brand visibility across digital channels.

My experience includes managing affiliate partnerships, analyzing conversion performance, and conducting regular performance reviews to improve CTR, ROI, and overall campaign effectiveness. I am skilled at turning data into actionable insights and using those insights to optimize marketing strategies across social, search, and community-led channels. I have also supported listing and business growth efforts by researching target projects, competitors, and market opportunities.

In addition to performance and growth marketing, I have hands-on experience in community management and regional user engagement. I have managed Telegram communities, supported multilingual content coordination, maintained media relationships, and collaborated with cross-functional teams including product, design, and marketing. These experiences have strengthened my ability to execute projects efficiently while keeping both business goals and user needs in focus.

My core strengths lie in growth strategy, affiliate marketing, CRM, SEO/ASO optimization, campaign execution, and cross-functional coordination. I am comfortable working with tools such as Google Analytics, Looker Studio, Meta Ads, and Sensor Tower to monitor performance and support data-driven decision-making. I am also fluent in English and Vietnamese, with strong communication, negotiation, and project management skills that help me work effectively in both local and international environments.

I am passionate about building sustainable growth, improving user engagement, and contributing to teams that value innovation, performance, and measurable impact. I am always eager to take on new challenges where I can combine analytical thinking, strategic execution, and market understanding to deliver strong business results.