TOSIN PRAISE ADENIJI
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PROFESSIONAL SUMMARY
Dynamic and results-driven sales and marketing professional with 5 years of experience in sales management,
brand promotion, B2B sales, Cold calling and customer service. Proven ability to generate leads, close highvalue deals, and build lasting relationships with clients. Adept at developing and executing marketing
strategies that drive growth and increase brand visibility. Skilled in cold calling, lead generation, and customer
relationship management (CRM). Passionate about delivering exceptional service and achieving business
objectives.
PROFESSIONAL EXPERIENCE
Cold Caller/ Lead Qualifier
Specialty Life Insurance (Remote)
March 2025 – Till Date
Concord Ontario
· Prospected and engaged with an average of 100+ outbounds calls daily, generating a 20% increase in
qualified leads and contributing to a 15% boost in sales growth.
· Developed and implement effective cold calling to target specific industry resulting increase in qualified
leads
· Achieved a customer satisfaction score of 95% through effective communication and timely resolution of
issues, contributing to the overall reputation of the company.
· Managed and nurtured the sales database through various stages of the Customer Relationship
Management (CRM) system, ensuring all customer interactions were accurately recorded and tracked.
· Played a key role in driving team sales goals by delivering high-quality appointments and maintaining
clear communication with prospects throughout the sales process.
B2B Sales Executive
February 2022 – April 2024
Global Care Limited (onsite)
Kaduna State, Nigeria
· Successfully achieved sales targets by establishing new business relationships and maintaining existing
accounts.
· Collaborated with sales teams to implement effective promotional strategies, deliver product training,
and gather feedback for sales optimization.
· Conducted market research to identify potential clients and understand their needs.
· Developed and maintained a comprehensive knowledge base of products and services to provide
accurate information to customers and enhance their overall experience.
· Participated in weekly team meetings to discuss performance metrics and develop strategies for
improving service delivery.
Sales and Marketing Representative
BF SUMA Pharmaceuticals (onsite)
February 2019 – Nov 2021
Kaduna State, Nigeria
· Successfully promoted the organization's services and products through various channels, including in
person meetings, phone calls, and online platforms.
· Established and nurtured strong relationships with customers, resulting in the generation of new leads
and the retention of existing accounts.
· Demonstrated effective problem-solving skills by addressing customer concerns and providing customer
satisfaction
· Conducted thorough research, analysis, and evaluation of customer needs and issues, leading to the
identification of appropriate solutions.
EDUCATION
Bachelor of Arts in Business Administration.
University of Abuja, Nigeria
Graduated: May 2024
CERTIFICATIONS
Professional Diploma in Virtual Executive Assistant, Udemy
Professional Diploma in Customer Relationship Management CRM, Udemy
Master in Product and Brand Management, Udemy
Professional Diploma in Advertising and Advertising Management, Udemy
Master in Marketing Strategy and Marketing Management, Udemy
Professional Diploma in Social Media Marketing and Copywriting, Udemy
Sales Excellence-Strategies and Operational Sales Training, Udemy
Executive Diploma in Sales and Service Management
(2024)
(2024)
(2024)
(2024)
(2024)
(2024)
(2024)
(2024)
SKILLS, AND INTERESTS
Skills: Team Management, Project Management, Customer Relationship Management, Problem
Resolution, B2B Cold Calling, Data Entry and Documentation.
Working Tools: Microsoft Office (Excel, MS Word, and PowerPoint), CRM Software (Zendesk, Sales force,
HubSpot)
Interests:
Public
Speaking,
Teaching,
Making
Language: English (advanced), Yoruba (Advanced), French (Intermediate)
Global
Impact