SUBHOMOY SENGUPTA
PROFESSIONAL SUMMARY
Dynamic Operations & Executive Support professional with 10+ years of experience driving efficiency across E-commerce, WordPress CMS, and Remote Business Operations. At Fiction Profits Academy, I played a key role in overseeing financial workflows and digital storefronts—managing sales audits, chargebacks, renewals, multi-tier revenue streams, and customer escalations—while ensuring seamless operational performance across recurring, mid-ticket, and high-ticket products.
Specialized in E-commerce management (Shopify, WordPress, WooCommerce), I bring hands-on expertise in product catalogue updates, inventory syncs, order fulfilment, and plugin/CMS integrations. Adept at client and stakeholder communications, I balance backend operations with customer-facing responsibilities—ensuring both business accuracy and customer satisfaction.
Complementing my operational skills, I have extensive Executive Assistance experience including calendar and inbox management, travel coordination, document preparation, and leadership support—enabling executives to focus on high-level strategy. Skilled in platforms such as Looker Studio, Google Sheets, Xperiencify, NMI, WHOP, HubSpot, Close.io, and GoHighLevel, I deliver actionable insights, optimized systems, and smooth digital workflows.
Recognized for ownership, adaptability, and a systems-driven mind set, I excel at bridging operations, e-commerce performance, CMS management, and executive support— driving both business growth and operational excellence.
CORE COMPETENCIES & KEY SKILLS
Operations & Financial Oversight
• 10+ years’ experience in remote business operations, workflow optimization, and SOP development.
• Skilled in digital payments support, chargeback management, transaction audits, and revenue reconciliation across recurring, mid-ticket, and high-ticket products.
• Strong background in financial data accuracy, sales metrics tracking, and multitier revenue model oversight.
E-commerce & CMS Management
• Expertise in Shopify, WordPress, WooCommerce, and Squarespace for end-toend e-commerce operations.
• Hands-on experience in storefront setup, catalog management, product listings, inventory syncs, order fulfillment, returns, and CMS/plugin integrations.
• Skilled in backend operations, customer escalations, and optimizing product flows to improve conversion and customer satisfaction.
CRM & Data Management
• Proficient in HubSpot, Zoho, GoHighLevel, and Close.io for CRM administration, cleanup, and lead flow optimization.
• Advanced in Looker Studio, Google Sheets, and Experiencify for reporting, sales dashboards, data reconciliation, and performance analytics.
• Experienced in central transaction sheet management, data anomaly detection, and reporting automation.
Executive Assistance & Administrative Support
• Skilled in calendar, inbox, and schedule coordination, ensuring executives remain focused on strategic priorities.
• Experienced in travel planning, stakeholder communications, and document preparation for leadership teams.
• Strong record of client interaction, stakeholder engagement, pre-sales support, and customer relationship management.
Team Leadership & Project Coordination
• Managed distributed and remote teams using ClickUp, Asana, Monday.com, Trello, and Airtable.
• Skilled in project planning, task delegation, and ensuring accountability across cross-functional teams.
• Delivered operational consistency by executing SOPs and streamlining daily workflows.
Process Automation & Digital Tools
• Proficient in ChatGPT, Notion AI, and Zapier for automating reporting, SOP documentation, and recurring workflows.
• Skilled at reducing manual effort, improving reporting speed, and enhancing overall process efficiency.
Digital Marketing & Lead Generation
• Experience with LinkedIn Sales Navigator, ZoomInfo, Apollo.io, Canva, Mailchimp, and CMS tools to support marketing outreach and lead pipelines.
• Assisted in campaign execution, content scheduling, and digital engagement strategies to drive traffic and conversions.
Communication & Productivity Suites
• Daily user of Google Workspace (Docs, Sheets, Slides, Gmail, Drive) and Microsoft Office Suite (Excel, Word, Outlook) for reporting, documentation, and planning.
• Experienced in remote collaboration tools such as Slack, Zoom, Microsoft Teams, Skype, WhatsApp, and Google Chat for client interactions, async updates, and internal team coordination.
PROFESSIONAL EXPERIENCE
Data Analyst & Technical Executive
Fiction Profits Academy – Remote
Dec 2024 – Aug 2025
• Conducted in-depth sales audits and transaction reconciliations to ensure revenue accuracy across multiple digital funnels, including Bootcamp and Mid-Ticket programs.
• Built and maintained centralized dashboards and tracking systems (Google Sheets, Looker Studio) to deliver real-time performance insights to leadership.
• Troubleshot and resolved cross-platform workflow and data issues, improving operational speed, accuracy, and reporting reliability.
• Supported CRM data entry, analysis, and cleanup across GoHighLevel, Close.io, and HubSpot—enhancing lead tracking and inter-team coordination.
• Managed central transaction and webinar performance sheets, ensuring clear visibility across recurring, mid-ticket, and high-ticket revenue streams.
• Collaborated with cross-functional teams to track renewal performance, identify inconsistencies, and support system-wide accuracy in daily metrics.
• Took ownership of recurring reporting workflows, leveraging automation tools (e.g., Notion AI, Zapier) to streamline deliverables and reduce manual effort.
Operation & VA Manager
Boston Technologies LLC – Remote
June 2014 – Nov 2024
• Directed end-to-end operations across e-commerce, WordPress CMS, digital marketing, and IT support for US and Canadian markets, ensuring seamless business continuity and client satisfaction.
• Managed Shopify, WooCommerce, and WordPress websites, overseeing product catalogue development, SEO-optimized product listings, secure order flows, payment reconciliation, and supplier/vendor coordination.
• Configured, maintained, and optimized WordPress CMS and plugins ensuring responsive, user-friendly websites and smooth integration with marketing systems.
• Performed sales audits, transaction reconciliations, and chargeback dispute management, improving revenue accuracy and minimizing financial leakage.
• Oversaw CRM platforms (HubSpot, GoHighLevel, Zoho, Close.io) — building automations, managing pipelines, conducting database cleanup, and generating reports to support sales and marketing decision-making.
• Delivered executive assistance to senior leadership, including calendar/email management, travel planning, meeting scheduling, stakeholder coordination, and preparation of confidential business documents.
• Executed lead generation and outreach campaigns via LinkedIn Sales Navigator, Apollo.io, and cold email automation, driving qualified leads and strengthening B2B pipelines.
• Supervised and mentored remote, cross-functional teams, developing SOPs, standardizing workflows, and integrating collaboration tools (ClickUp, Asana, Monday.com, Airtable) for improved efficiency.
• Implemented automation and AI-driven solutions (Zapier, Notion AI, ChatGPT workflows) to streamline reporting, documentation, and repetitive tasks, reducing operational overhead by 20%.
• Supported digital marketing campaigns through content publishing, pluginbased integrations, and analytics reporting, ensuring optimized customer acquisition and retention.
Marketing Manager & Customer Support
Alpha Business Designs – Remote
June 2013 – May 2014
• Managed client acquisition and retention for digital marketing and property management services.
• Executed cold outreach and email campaigns, generating a 15% boost in new leads.
• Oversaw LinkedIn prospecting, bid submissions, and client communication across platforms.
• Delivered outstanding customer service, managed deadlines, and ensured successful project handovers.
EDUCATION
• Bachelor of Arts (English)
• Narasingha Dutt College, Howrah, West Bengal
• Calcutta University | 2006
• Senior Secondary Education (Class 12)
St. Thomas' High School,
Howrah, West Bengal
Indian School Certificate (ISC) | 2003
• Secondary Education (Class 10)
• St. Thomas' High School, Howrah, West Bengal
• Indian Certificate of Secondary Education (ICSE) | 2001
LANGUAGES
• English: Professional Working Proficiency
• Hindi: Professional Working Proficiency
• Bengali: Native Fluency
CERTIFICATION Diploma in Computer Application & Technology
PERSONAL DETAILS
• Name: Subhomoy Sengupta
• Date of Birth: 26th November 1984
• Gender: Male
• Marital Status: Married
• Blood Group: B+
• Nationality: Indian
DECLARATION
I hereby declare that the above information is true and correct to the best of my knowledge and belief. I am committed to contributing positively to your organization.
Signature
Subhomoy Sengupta