Steve Rosen

STEVE ROSEN Los Angeles, CA 91405-|- | LinkedIn Inventor of the first-ever Salmon Nugget! Innovative, results-driven entrepreneur with a unique blend of culinary expertise and business instincts, specializing in the food and beverage industry, focusing on frozen seafood. Leveraged professional chef skills to create and launch first-to-market frozen seafood brand. Wore many hats with a deep focus on Supply Chain and Logistics. Secured shelf space in one of the most competitive retail environments – Whole foods & Sprouts Farmer’s Market. Loves the challenge of fixing problems by sourcing new ingredients with better performance and better costing. PROFESSIONAL EXPERIENCE STEVE’S FAMILY FOODS | Los Angeles, CA Procurement & Sourcing / Supply Chain / Commercialization / Demand Planning 2017 – 2024 Passionately founded and lead a pioneering company into the Food & Beverage (F&B), CPG sector, creating the first-to-market Salmon Nugget and other innovative, potential first-to-market, value-added salmon products. As brand visionary, spearheaded all operational, financial, and strategic aspects of business, transforming a unique idea into a thriving retail product line. Manage end-to-end operations, including overseeing logistics, inventory control, and financial tracking through detailed spreadsheets for sales, inventory, and burn rates. Lead research and development to create cutting-edge SKUs, managing through complete lifecycle of purchase orders, from inventory procurement to final retail delivery. Key Contributions ¨ Secured initial investment funding of $1.3 million and lead efforts to attract further investors. ¨ Invented and created a successful market launch of the world’s first Salmon Nugget, available at local and national food chains, including Whole Foods, Sprouts Farmers Market, Mom’s Organic Market, Mother’s Market, Frazier Farms, Clark’s, and hundreds of Mom & Pop Retailers across the USA ¨ Secured key certifications retailers require in the natural retail arena: Marine Steward Council (MSC), Non-GMO Project Verified, and Gluten-Free Certification Organization (GFCO). ¨ Awarded & Recognized as a leader in sustainability by Food & Beverage Magazine (Sept 2023) and included in “The Best (New!) Foods for Men,” Men’s Health (Sept 2023). ¨ Managed production runs via a Co-Packer and built a talented team, including a Co-Founder in charge of Sales, Web Designer, Package Designer, Social Media Director, and Food Scientist. ¨ Hunter of unique and useful ingredients. Favorite, beneficial ingredient? Pea fiber. ¨ Managed SFF’s complete Supply Chain from (1) Raw material sourcing (salmon) including the Procurement of all other supporting ingredients, (2) Guided our co-packer to help produce the finished product including packaging, (3) Arranged freighting of finished product to our -10° cold storage, (4) Arranged the Logistics of freighting and negotiated rates when purchase orders needed to be filled (5) Helped manage relationships with our POC’s at all of our retailers (6) Managed relationships with all supplier vendors, (7) Oversaw Inventory Control to ensure propper levels of finished product, (7) Tracked weather disruptions in key lanes to help minimize logistic waste. ¨ Managed new products with Food Scientist when performing R&D on potential new SKU’s Steve Rosen Page 2 THE FORK, KNIFE & SPOON | Los Angeles, CA Personal Chef 1/2005 – 1/2018 Specialized in crafting highly personalized menus and recipes aligning with specific fitness and dietary goals for movie principals, such as weight loss, muscle gain, and preparation for high-endurance action roles. Collaborated with personal trainers to strategicly plan and execute menus to complement training regimens to ensure optimal performance, results and ultimately provide the best Customer Experience possible. Skilled at accommodating various dietary restrictions and creating meals supporting lean, clean eating. Consistently delivered daily and prepared meal culinary solutions meeting unique requirements of high-profile clients. Key Contributions ¨ Served as Personal Chef to Actor (“John Wick 1 – John Wick 3”, Thunder Road Pictures) -). ¨ Created menus adhering to all popular diet plans, such as Keto, Vegetarian, Vegan, Pescatarian, Akins, Paleo, and others for specific conditions. ¨ Worked within budgets and brought down costs of key ingredients by digging deep into my trusted sourcing channels PREVIOUS EXPERIENCE ¨ Camera Assistant, Motion Picture Film Industry, Local 600 Union, New York, NY / Los Angeles, CA ¨Leadership and Team building when filling out a camera crew by hiring additional camera operators and managing camera interns EDUCATION Bachelor of Arts (BA), English & Film - Florida State University (FSU), Tallahassee, FL Procurement Strategy Certifcate Course – Cornell University, online, 2025 (Purchasing Considerations, Inventory Management, Purchasing Strategy, Supplier Selection & Evaluation, Cost Management, Bidding, Negotiation & Contract Management.)