Sophia Okorie

Results-driven Digital Marketing Specialist & Media Buyer with 3+ years of

experience developing and executing data-driven marketing strategies that drive

brand awareness, lead generation, and revenue growth. Skilled in Google Ads,

Meta Ads, and TikTok Ads, with proven ability to optimise campaigns and deliver

results across various digital channels, including YouTube and Snapchat.

Adept at campaign optimisation, conversion tracking, and performance analysis,

with a track record of improving ROAS, lowering CPA, and enhancing customer

engagement. Strong analytical and problem-solving skills, highly adaptable, and

experienced in managing multiple client accounts in fast-paced environments.

Passionate about combining business strategy with marketing innovation to

deliver measurable results.