SIENNA CATHERINE DY
CLIENT & CUSTOMER SERVICE MANAGER
VIRTUAL ASSISTANT
PROFILE
CONTACT
--Cavite, Philippines
Dynamic and dedicated Virtual Assistant with extensive experience as a
Client & Customer Service Manager, Sales Expert, and Executive
Assistant. Adept at managing client relationships, driving sales growth,
and providing high-level administrative support. Known for exceptional
organizational skills, attention to detail, and a proactive approach to
problem-solving. Committed to delivering outstanding service and
ensuring seamless operations for businesses of all sizes. I am passionate
about leveraging my experience to support businesses and executives in
achieving their goals and am dedicated to providing top-notch virtual
assistance with a personalized touch.
EDUCATION
2002 - 2006
WORK EXPERIENCE
DE LA SALLE UNIVERISTY
Bachelor of Science in Business
Administration Major in
Marketing Management
SKILLS
Executive Administrative
Assistance
Communication Training
Teamwork
Time Management
Leadership
Booking Systems
Critical Thinking
Client Services
Marketing Management
Sales Management
Customer Service
Customer Escalation
Management
Business Development
Basic Accounting
MS Office
Google Workspace
Digital Design
Recruitment
Lead Generation
Hawaii Turtle Tours
2017 - 2024
Executive Assistant to the CEO | Office Manager | Dispatch Manager |
Customer & Client Service Manager (Virtual Assistant)
Led customer service operations, resolving escalated inquiries and
ensuring high satisfaction by coordinating closely with tour guides, clients,
and partners.
Managed daily tour schedules, dispatching drivers and tour guides
efficiently to meet operational requirements.
Handled customer communications across email, phone, and online
platforms, ensuring prompt responses and proactive follow-ups.
Managed and monitored a team who handles booking modifications,
cancellations, and rescheduling requests to maintain customer
satisfaction.
Monitored tour logistics and responded to unforeseen changes, ensuring
smooth operations and timely communication with all stakeholders.
Provided executive support to senior management, organizing calendars,
meetings, and travel, and preparing reports and correspondence.
Conducted market research to identify trends and competitive
opportunities for improving tours and services.
Managed vendor relationships, sourcing partners for tour listings and
activities.
Created and optimized tour listings on partner platforms by analyzing sales
trends and performance data.
Prepared financial reports, managed invoices, and tracked expenses to
support business operations.
Oversaw recruitment efforts, including job postings, screening candidates,
and scheduling interviews.
Maintained internal databases, client records, and operational documents
to ensure accurate information flow.
Organized virtual meetings and prepared presentations and reports for the
CEO and management team.
WORK EXPERIENCE
Intelligent.com
February 2019 - April 2020
Human Resources Administrator (Virtual Assistant)
Specialized in recruitment by managing end-to-end hiring processes remotely. Created and posted job
openings on various platforms, sourced and screened candidates, and scheduled interviews with hiring
managers. Conducted initial candidate assessments and background checks to ensure alignment with role
requirements. Coordinated onboarding activities, including preparing offer letters, employment contracts,
and new hire documentation. Maintained an organized applicant tracking system (ATS) and ensured
compliance with recruitment processes. Provided timely updates to managers on hiring progress and
candidate pipelines. Supported virtual training and orientation sessions to integrate new hires smoothly
into the organization.
Elite Real Estate (Australia)
June 2017- Septemeber 2017
Administrative Assistant - (Virtual Assistant)
Provided comprehensive administrative support for a property management company in Australia,
overseeing the management of 200+ properties. Responsibilities included updating and maintaining the
property database, assisting tenants with inquiries and service requests, and preparing new properties for
tenants by transcribing entry condition reports. Managed documentation workflows by sending contracts
and notices to owners and tenants, coordinated property maintenance by liaising with vendors, and
efficiently handled high-volume email correspondence to ensure smooth communication and operations.
Iqor Philippines
October 2015 - June 2017
Team Leader (Retentions / Escalations Department Iqor Philippines (Onsite - Virgin Mobile Canada)
January 2017 - June 2017
Managed product knowledge, profitability, and agent performance to ensure quality and effectiveness.
Led and motivated a team of representatives to meet and exceed company objectives in employee, client,
and shareholder satisfaction. Oversaw operational performance by monitoring attendance, service quality,
and target achievement. Fostered open communication, provided feedback, and adapted leadership styles
to individual needs to maintain high motivation and engagement. Created a success-oriented environment
by recognizing initiatives and promoting teamwork. Ensured high employee satisfaction and handled
disciplinary procedures with accountability. Additionally, performed various administrative tasks to support
smooth operations.
Consistently achieved 100% attendance for consecutive months, placing the team at the top of
performance rankings.
Additionally, handled various administrative tasks to ensure smooth operations.
Quality Analyst (Retentions / Escalations Department Iqor Philippines (Onsite - Virgin Mobile Canada)
June 2016 - December 2016
Monitored and evaluated calls based on client-specific criteria (2 calls per agent in a week - 30 to 40
agents assigned) , ensuring alignment with quality standards. Communicated detailed feedback to
clients and AVPs, escalating issues when necessary. Provided guidance to operations teams regarding
QA guidelines and policies, addressing questions and clarifications. Issued Red Flag/Fatal Error audits to
upper management to highlight critical concerns. Collaborated in calibration sessions with Operations,
Training, and internal quality teams, both on-site and remotely, to ensure consistency. Conducted
workshops for outlier agents, focusing on specific metrics to improve performance and meet quality
targets.
WORK EXPERIENCE
Subject Matter Expert (Retentions / Escalations Department Iqor Philippines (Virgin Mobile Canada)
January 2016 - June 2016
Supports new hire agents.
Provides workshops, trainings, run FAQs.
Prepare reports and root cause analysis.
Substitute Team Leaders whenever needed.
Collections / Customer Service Representative Iqor Philippines (Bell and Virgin Mobile Canada)
October 2015 - January 2016
Discovery Reports Group Limited
June 2013 - Septemeber 2015
Country Analyst (Appointment Setter /Virtual Assistant)
Perform outbound calls to schedule interviews & meetings with high level executives in different targeted
countries.
Negotiate with high level executives and decision makers such as CEOs, Founders, Managing Directors, Owners
and etc.
Conduct research & analysis on Fortune 500 companies and small to medium sized enterprises
Generate leads and target potential clients.
Work full time from home during different shifts.
Convergys Philippines
September 2011 - June 2013
Sales Coach | Subject Matter Expert | Sales Representative
Inbound & Outbound Sales Call by effectively selling company products and services to current and
potential clients.
Was promoted as a Subject Matter Expert after six months due to consistently hitting the targets.
Develop and maintain sales materials and current product knowledge.
Became the Sales Coach after one year.
Participated in calibration sessions with Operations, Training, and internal quality teams, both on-site and
remotely, to ensure consistency.
Performed trainings to improve sales skills and other related training activities/product updates given by
the clients
Teletech Philippines
March 2011 - August 2011
Technical Support Agent (Email Support Telstra)
VXI Global Solutions
May 2009 - June 2010
Inbound Sales Agent (Direct TV - US)
Servier Philippines Inc
November 2008 - May 2009
Medical Representative (Field job)
People Support Inc. Philippines
May 2006 - May 2008
Hotel Reservations Agent - Wyndham Hotels