Shruti Chourasia

Hi, I'm Shruti, a Digital Marketing & Content Coordinator with a genuine passion for storytelling, audience engagement, and building brands that leave a lasting impression in the digital space.

My journey into marketing is anything but conventional, and I think that's what makes me a stronger marketer. Before stepping into the world of content and campaigns, I spent over six years working in financial operations at global organizations including Vodafone (_VOIS) and ZS Associates. In those roles, I managed complex payment systems, led process automation initiatives, and worked closely with cross-functional teams across multiple countries. That experience didn't just sharpen my numbers, it built in me a deep appreciation for precision, strategy, and results-driven thinking. Today, I carry all of that into every marketing project I take on.

My marketing experience spans social media strategy, content creation, email marketing, SEO, campaign management, and WordPress website coordination. I've worked across platforms including Instagram, Facebook, TikTok, and YouTube —creating short-form videos, carousels, graphics, and written content that resonates with real audiences. I love the intersection of creativity and data: using tools like Google Analytics 4 (GA4) to understand what's working, and then using that insight to create content that performs even better.

My toolkit includes Canva, CapCut, Mailchimp, Hootsuite, WordPress, Notion, Google Workspace, and AI-powered marketing tools that help me work smarter and produce content that feels both polished and personal. I'm comfortable working independently and collaborating within fast-paced teams, and I thrive in environments where ideas are valued and creativity is encouraged.

I'm currently completing my Post-Graduate Certificate in Marketing Management at George Brown College in Toronto, a program that has deepened my understanding of brand strategy, consumer behaviour, digital advertising, and marketing analytics. I also hold an Email Marketing Certification from HubSpot Academy, which reflects my commitment to staying current with industry best practices.

What drives me most is the idea that great marketing tells a story, one that connects a brand to the right people at the right moment. I'm passionate about helping businesses grow their digital presence, build authentic communities, and turn engagement into real business outcomes.

I'm actively looking for opportunities where I can contribute my unique blend of creative, analytical, and operational skills to a forward-thinking marketing team.

If you're looking for someone who brings both heart and strategy to the table. Let's connect. I'd love to be part of something great.