Sheryl Rota

SHERYL D. ROTA Address: Phone: Email: Portfolio: Purok 3 Magdum, Tagum City, Davao Phiippines, 8100 --https://sherylportfolio SUMMARY I am a dedicated and results-driven professional with extensive experience in customer support, administrative assistance, and digital marketing. Skilled in managing client inquiries, scheduling, CRM systems, and communication platforms, I excel at delivering prompt and efficient solutions while ensuring a seamless client experience. With a strong background in handling bookings, sales, and organizational tasks, I am confident in my ability to contribute to the efficiency of any team WORK EXPERIENCE Administration Assistant | Freelance Jan 2019 - Present Managed appointment scheduling and client coordination for various businesses. Handled inquiries professionally, providing detailed service explanations and solutions. Assisted in processing payments, issuing invoices, and following up on client accounts. Supported management with administrative tasks, ensuring smooth workflow. Implemented effective sales strategies to encourage rebookings and client retention Digital Marketing Specialist & Social Media Manager | 2019 - 2024 Feb 2019- Dec 2024 Managed and grew social media accounts, increasing engagement by 50% in six months. Developed and executed content strategies, including graphics, short-form videos, and blogstyle captions. Created and optimized paid advertising campaigns with a 3x return on ad spend (ROAS). Designed email marketing campaigns, improving open rates by 40% and conversion rates by 25% ESL Tutor | Native Camp Mar 18- Jan 2019 Conducted online tutoring sessions, assessing student learning and progress. Created and managed weekly appointment schedules for students. Maintained communication with educators, ensuring curriculum alignment. Customer Support Representative | Ibex Global (Billing & Sales) Mar 2013- Jan 2016 Provided excellent customer service, answering inquiries and processing payments. Assisted in troubleshooting and resolving service issues efficiently. Developed strong communication and problem-solving skills to enhance client satisfaction Technical Support Representative & Sales | Synnex Concentrix Aug 2011- Feb 2013 Provided front-line technical support for customers, diagnosing and troubleshooting servicerelated issues. Assisted clients with billing inquiries, account adjustments, and payment processing. Upsold and cross-sold products and services, consistently exceeding sales targets. Maintained a high level of professionalism and empathy to enhance customer satisfaction and retention. Collaborated with internal teams to resolve escalations and improve service efficiency. EDUCATION Bachelor of Information Technology Davao del Norte State College June 2009- Mar 2013 Relevant Coursework Office Administration, Business Communication, Customer Support, Data Management, Scheduling & Appointment Setting ADDITIONAL INFORMATION Technical Skills Proficient in CRM tools (Zendesk, Jira, Shopify, Mailchimp) Strong knowledge of Microsoft Office Suite & Google Workspace Experience with email marketing platforms (Klaviyo, Mailchimp) Social media management and content creation Basic graphic design using Adobe and Canva Certifications & Awards Customer Service Excellence Certification Digital Marketing Certification (Google Digital Garage) Recognized as "Top Performer" in sales at Ibex Global Activities Active participant in professional development webinars and workshops Volunteer community support for online learning programs Mentoring aspiring virtual assistants in digital marketing and customer service