Shaista Zaib

Hello! My name is Shaista Zaib. I am a highly motivated and experienced Digital Marketing Executive with a strong background in marketing and business development. I hold an MS in Business Management from NUST and a BBA from NUML. I have consistently excelled in academics, achieving a GPA of 3.9/4.00 and 3.68/4.00, respectively.

As my role, I connect with C-level executives of various companies to generate business and create valuable relationships. I specialize in creating and executing digital marketing strategies, conducting market research, and building client relationships. I have proficiency in various digital marketing tools including Figma, Apollo, Sales Navigator, ClickUp, Slack, Hubstaff, and HubSpot. My experience includes lead generation, social media management, and SEO.

I have also worked as a Business Development Executive and Freelance Marketing Consultant, where I gained extensive experience in managing campaigns, developing content, and analyzing performance metrics. I am skilled in writing business articles and performing in-depth analyses using SWOT and PESTLE.