SHAIMAA IBRAHIM
Learning & Development Consultant
Dubai, UAE--
Shaimaa Ibrahim
SUMMARY
Results-driven Learning and Development professional with over a decade of experience leading talent development
initiatives across industries, including retail, hospitality, and marketing. Adept at designing and delivering impactful
learning solutions, with a strong emphasis on operational excellence, employee engagement, and team performance.
Proven ability to integrate innovative tools like AI to enhance and streamline learning and development programs,
driving business success in dynamic and fast-paced environments.
Skills
Training & Assessment Skills: Coaching, Group Training, Training Needs Analysis, Training Design and Development,
Content Design, Development of Training Materials, Delivering Training, Sales Training, Product Training, Talent
Development, Blended Learning Solutions, Onboarding,
Organizational Skills: Leadership Development, Employee Engagement, Performance Improvement, Team Building,
Talent Management, People Development.
AI & Digital Learning Integration: Perplexity, Developing Chatbots, Zapier, HeyGen.
Licenses & Certifications
CIPD Level 5 Associate Diploma in Organizational Learning & Development, CIPD, June 2023
IBM digital certification in Artificial Intelligence, University of Wollongong, Dubai, December 2022
Professional Certified Trainer (PCT), the American University in Cairo, 2021
Work Experience
Learning Facilitator & Coach
CLX Professionals, Dubai
Deliver training programs for clients like Marks & Spencer and Costa teams, focusing on service excellence and
operational efficiency.
Facilitate workshops to build skills in communication, complaint handling, and customer engagement.
Conduct on-site coaching to strengthen team performance and embed new behaviours into daily operations.
Lead key projects in Kuwait and UAE, ensuring teams align with brand standards and deliver seamless store
launches.
Adjunct Lecturer
University of Wollongong, Dubai
August 2024, Project-Based
September 2023-Present
Deliver undergraduate business courses with a focus on student-centred learning, fostering critical thinking and
industry readiness.
Engage students through interactive discussions, real-world case studies, and collaborative activities, ensuring the
application of theoretical concepts to practical business challenges.
Introduce AI workshops to equip students with the tools and knowledge needed to navigate the evolving workplace,
bridging the gap between academic learning and industry expectations.
E-Learning Product Manager
Unicorns, Dubai
Develop and implement strategies for building a Learning Experience Platform (LXP) tailored for workers and
employees in hospitality and retail.
Design and develop application learning features and outline implementation steps.
Evaluate and utilize various AI tools to enhance the application's personalized learning goals.
Lead a team of learning specialists, set criteria for resource curation, and oversee the evaluation process.
Training Specialist
Barker Langham, Dubai
September 2023 – January 2024
Contribute to the instructional design efforts for The Expo 2023 Practical Training program, focusing on enhancing
the skills and expertise of Expo hosts and volunteers.
Develop comprehensive training module on hospitality standards, focusing on customer service, group handling,
crowd management, and effective complaint resolution.
Career Development Specialist
ADNOC Global Trading
September 2023–June 2024
January 2024-February 2024
Developed personalized development plans (PDPs) for employees across technical departments, aligning individual
career aspirations with organizational goals.
Collaborated with cross-functional teams to identify skill gaps and training needs, ensuring PDPs met company's
strategic priorities.
Learning & Development Specialist
Colleges of Excellence, Saudi Arabia
December 2017– January 2022
Facilitated business-related training sessions focused on general training and upskilling, to prepare Saudi national
females for entry-level jobs in targeted industries, like insurance, fashion, hospitality industry, marketing and sales.
Created and implemented an intervention plan that improved final exam results by 55%, achieving a 100% pass
rate through extra revision sessions, mock exams, and PDP sessions
Additional Experiences
Assistant Lecturer, Faculty of Mass Communication Misr University for Science and Technology, Feb 2016 – Feb 2017
Public Relations Specialist & Trainer, Cairo University Central Library, Egypt, Sep.2013- Nov.2017
Independent Marketer and Trainer, Oikaa Ltd, Egypt, July 2011-October 2017
Executive Secretary, HIT Creative Communications, Egypt, 2009 – 2012
Languages
Arabic (Mother Tongue)
English (Proficient, Academic IELTS: 7)
Education
Masters in international relations, Faculty of African Post Graduate Studies, Cairo University, Egypt, 2009 – 2012
B.Sc in International Relations, Faculty of Foreign Commerce, Helwan University, Egypt, 2002 – 2006