Romina Massa

CREATIVE PORTFOLIO Presented by Romina Massa HELLO! I am Romina Massa Hi there! I’m Romina, your strategist, storyteller, and marketing unicorn. With a passion for innovative solutions, data-driven results, and emotional intelligence, I turn ideas into impact and strategies into success. Let’s explore how I can bring your vision to life. Welcome to my world! ✨ Romina ✨ EDUCATION Bachelor of Arts Certifications Florida Atlantic University 2010 -2013 Social Media Marketing II HUBSPOT ACADEMY AI in Practice & Crafting Precision Prompts with Generative AI IBM CORE SKILLS Digital Marketing Strategy Data-driven Storytelling Emotional Intelligence 90% 99% 90% Romina Massa - AI-powered Strategy Consultant January 2016 - Now WORK EXPERIENCE Crafting tailored strategies to optimize digital presence and drive measurable growth. Lead Insights Analyst - SAIC May 2024 - November 2024 Led data-driven insights and strategies, enhancing decision-making and project outcomes. Senior Digital Strategist - BETAH February 2021 - May 2024 Led digital and social strategies, optimizing campaigns to drive engagement and measurable growth. VISION MISSION Crafting impactful digital strategies that blend data-driven insights with human connection, empowering brands to grow authentically, engage meaningfully, and drive measurable success. To empower businesses and individuals by delivering tailored digital strategies, fostering growth, enhancing visibility, and driving meaningful connections through innovative and results-driven solutions. MY WORK COMMUNITY GROWTH February 2021 - May 2024 My client achieved 668.57% organic follower growth, growing from 70 to 538 followers, with a 75.72% rise in new followers in 2022, driven by strategic, data-driven content and diverse engagement tactics. EMAIL OPEN RATE GROWTH February 2021 - May 2024 My client improved email open rates from 23% to 2427%, using A/B testing, redesigned templates, and SEO enhancements, driving up to 4% growth and setting new performance benchmarks. LET’S WORK TOGETHER - - rominamassa.com