Rency Daniel

I’m a passionate and results-driven Digital Marketing Leader with over 18 years of cross-functional experience in ecommerce, SEO, social media, customer engagement, retention marketing, and content strategy. My journey spans both full-time corporate roles and dynamic freelance projects, allowing me to develop a unique blend of strategic thinking, hands-on execution, and agile project management across industries.

My early career saw me taking up key leadership roles in reputed organizations such as Cbazaar, ZoomIn, and Amar Chitra Katha, where I successfully led online marketing initiatives, customer retention programs, influencer campaigns, and multi-channel digital strategies. I managed cross-functional teams, collaborated with creative and IT departments, and consistently drove measurable results in brand visibility, conversions, and customer loyalty.

Over the past 8 years, I embraced freelancing to stay connected with the evolving digital landscape while managing personal commitments. I worked on diverse projects with platforms like Telus International AI, Appen, CollegeDunia, and others, contributing as a social media evaluator, geo data analyst, content writer, and freelance digital consultant. These roles helped me stay adaptable, data-oriented, and up-to-date with global AI training, online content, and platform-specific metrics.

Though I’ve been away from full-time roles for a few years, my foundation remains strong. I am currently upskilling in tools like Shopify, Google Analytics, Excel, and Canva, and I’m refreshing my expertise in SEO best practices, ecommerce profitability, team collaboration tools, and performance tracking. I strongly believe that my experience, coupled with my willingness to relearn and adapt, positions me well for modern, remote-first digital teams.

I am now actively seeking work-from-home or hybrid opportunities where I can contribute my knowledge and leadership to growing digital businesses. My ideal roles lie in digital marketing strategy, ecommerce management, SEO, client servicing, and content planning, where I can bring value, learn continuously, and work with cross-functional teams to deliver results.

If you're looking for a seasoned digital marketer with real-world experience, a track record of delivering results, and a genuine passion for connecting brands with people—I’d love to connect.