Rajiv Kohli

RAJIV KOHLI Chief Business Officer - - Profile Summary Personal Details Date of Birth: 14th July 1974 ◆ An astute Business Leader having 27 years of experience with highly accomplished track record of achieving revenue, profit, and business growth objectives by managing very large teams in complex, competitive and rapidly changing B2B and B2C environments in array of industries (Print Media, EdTech, Consumer Durables, Telecom, Cable TV & Broadband, Healthcare, FMCG/Wellness) Address:CM-4/903, Supertech Cape Town, Sector-74, Noida ◆ Successfully demonstrated ability to develop businesses especially start- ups by setting up and managing operations across country, building, and maintaining collaborative partnerships, influencing outcomes & gaining a buy-in of large multi- skilled teams. ◆ Innovation focused change agent with success in transforming business by adopting excellence in execution approach, contributed to enhancing organizational processes through initiatives which are people centric, adopting technology to improve sales productivity & customer experience. ◆ Enterprising and dynamic with a strong will to win possess strong planning, analytical & problem-solving skills excellence in identifying, recruiting & directing cross- functional teams and leading them to deliver results. Career Timeline (Recent 5) Vice President Aakash Digital- Regional Head TATA DOCOMO- C.B.O Aayu Chemist 2022-To date 2022-To date - - National Sales Head DEN Networks- Core- Competencies - ◆ Strategic Leadership ◆ New Business Development / EBITA & Revenue Growth (B2B/B2C/B2B2C) ◆ Stakeholder Engagement & Relationship Management Senior V.P Raj. Patrika- ◆ Market Roll Out & Expansion ◆ P&L Management / Budgeting & Forecasting ◆ Go to Market Strategy-P.O.C. to roll out ◆ Cross Functional Collaboration ◆ Process Excellence ◆ Product innovation Development ◆ Leadership & Team Building & Launch Notable Accomplishments Medcords Healthcare, Delhi-Chief Business Officer ◆ Revenue grew by 50X in flat 18 months to 12 crores A.R.R. ◆ Driving topline growth of multiple D2C brands like: Mojocare, Clensta, Mamaearth, Vagad Khadi, Lemmebe, GHC, BeatO ◆ Significantly reduced burn from 92 Lacs per month to 10 Lacs per month ◆ Successfully lead field sales & CC team to 5X revenues via Chemist SaaS offerings, Brand sales revenues vs their fixed cost within 6 months of joining the organization ◆ Co-created outsourced omni channel GTM platform for new age D2C companies for E2E ownership of revenue delivery within predefined budgets Rajasthan Patrika, Jaipur-Senior Vice President, Circulation ◆ Revenue bounce back to pre-COVID levels ahead of competition (Annually 114 crores lead by remapping of TG wise content & design offering during lockdown period thereby leading to 50% subscription revenue growth despite reduced subscriber base in urban markets due to shift to digital for their daily mode of news consumption) ◆ Successfully lead drive to reduce trade commission budgets 5 crores annually via enablement of direct commission credit to hawkers in their bank accounts ◆ Lead design & execution of Motivational Webinar of 5K channel partners & 300 sales force team members on “Winning Back Consumers Trust & Showcasing Power of Journalism During Peak Pandemic Period “ Aakash Educational Services Limited, Delhi-Vice President Aakash Digital Business ◆ Robust revenue growth from 17 Crore per annum in FY16-17 to 50 Crore in FY 18-19 (EBIDTA margins at 23%) ◆ Authored omni channel GTM strategy of highly potential markets launch phase wise for B2C, B2B2C & B2B verticals as well as AOP structure for each market by potential/target market share ◆ Lead revamp of product & channel road map for Aakash Digital Business to derive revenue Acceleration across channels and products ◆ Orchestrated profitable channel partner model - An Industry First in Digital Ed Tech space in India- An indirect model built on the philosophy of leveraging local coaching institutes on revenue share model to get direct access to Schools as well as convert call centre lead locally via home counselling model Den Networks Limited, Delhi-Sales Head (A.V.P.) DEN Broadband Business ◆ Managed direct sales, channel sales, digital sales & marketing for DEN Broadband ◆ Achieved 100 crores annual revenue with EBIDTA break even with in flat 30 months of launch ◆ Achieved monthly sales growth from 1200 pm in Dec’14 to 10K per month in Oct’16 ◆ Acquired market leadership in ISP space with share of gross ads at 25% thereby beating Airtel ISP during- FY ◆ Led B2C sales force of 1000 in the country for sales/BTL promotions/KYC of STBs Previous Experience ◆ Sept’19 to June’21: Rajasthan Patrika, Bhopal as Senior Vice President Circulation ◆ Apr’17 To Aug’19: Aakash Educational Services Limited, Delhi as Business Head- Academic Details ◆ P.G.D.B.M. (Marketing) from I.M.T. Ghaziabad, Dec’99 ◆ B.Sc. from Delhi University, Jul’95 Digital ◆ Sep’11 to Apr’17: Den Networks Limited, Delhi as National Sales Head, DEN Broadband ◆ Dec’14 to Apr’17: Jan’10 to Sep’11: Tata Docomo, Delhi as Regional Distribution Head ◆ Oct’07 to Jan’10: Reliance Communication, Nagpur as Cluster Head ◆ Nov’05 to Oct’07: Airtel Broadband & Wireline Services, Jaipur as Sales Manager ◆ Oct’02 to Oct’05: Reliance Infocomm, Delhi as Cluster Post Paid Lead Feb’99 to Oct’02: Titan Industries Limited, Jaipur & Delhi as Sales Executive