Rafael Penequito

As a versatile and detail-oriented Virtual Assistant, I specialize in customer support, sales support, and social media content and design editing. With a solid foundation in education and remote team leadership, I bring a people-centered approach to administrative and creative tasks, ensuring clients receive not only efficient but also empathetic service.

In customer support, I’ve managed inbound and outbound communications across platforms—email, chat, and phone—resolving inquiries with professionalism, accuracy, and care. My experience has trained me to listen actively, troubleshoot effectively, and maintain a calm and solution-oriented tone even in high-pressure situations. I’m skilled at using CRM tools like Salesforce and Monday.com to track tickets, maintain customer history, and follow up on unresolved cases, ensuring no issue is left unattended.

On the sales side, I’ve provided crucial backend support to sales teams—generating leads, maintaining sales databases, updating pipelines, and preparing presentations and proposals. I’ve also handled appointment setting, follow-up email sequences, and helped manage online stores and customer feedback channels. My goal is to free up client time so they can focus on closing deals while I manage the details that keep the sales process running smoothly.

As a social media content and design editor, I have experience creating and curating content aligned with brand voice and target audience. I’ve used tools like Canva and Adobe Express to design visuals, write compelling captions, and schedule posts across platforms such as Instagram, Facebook, and LinkedIn. My design work is clean, engaging, and customized to reflect both client personality and market trends. I also track performance metrics to help refine future content strategy.

Beyond these specialties, I bring project management experience from my time supervising instructional teams. This has sharpened my communication, organization, and problem-solving skills—allowing me to handle complex workflows, meet deadlines, and collaborate effectively across departments.

With proficiency in digital tools like Google Workspace, Zoom, Slack, and more, I’m comfortable working independently or as part of a team in dynamic, remote environments. I pride myself on being proactive, reliable, and solution-focused—always aiming to make my clients’ work easier, smoother, and more impactful.