Navigating the world of digital marketing, I specialize in elevating brands to the spotlight and cultivating communities through content and storytelling. Everything from brainstorming and planning to writing, designing, engaging, and checking results. Like a rollercoaster of creativity, a bit like watching Golden Girls. Picture this: have a blast, learn from the results, and hit replay, just like Sophia's one-liners.
PROFESSIONAL SUMMARY
- Experienced marketing strategist with 5+ years of expertise in brand positioning, communication strategy, and multi-platform content marketing.Increased engagement by 40% and site traffic by 20% through SEO-driven strategies, enhancing brand visibility.
- Skilled in executing data-driven marketing initiatives, achieved a 32% increase in brand recognition and 13% growth in lead generation by designing and launching targeted inbound and PR campaigns.
- Experienced in optimizing team workflows for maximum efficiency, improved content project turnaround by 26% by streamlining processes and enhancing cross-functional collaboration, ensuring timely and impactful campaign delivery.
ORGANIZATIONS AND CLIENTS WORKED FOR
Motum B2B, BASF, Unbounce, Ecometrix, Tsubaki Canada, Venture for Canada, Dr. Brigadeiro, Tile, SurveyMonkey, and Giving Gertie.
SKILLS AND TOOLS
- Design: Canva, Adobe Creative Cloud, Figma, Miro, Invideo, CapCut, Reels
- Web Content Management: WordPress, Craft CMS, HubSpot CMS, Shopify, Webflow
- Social Media Management: HubSpot, Emplifi, Sprout Social, Meltwater, Hootsuite
- Data & Reporting: Google Analytics, Looker Studio, Tableau, Supermetrics
- PM & Productivity: Monday, Asana, Google Workspace, Slack, Notion, Microsoft 365
LINKEDIN
https://www.linkedin.com/in/pushpvir/