Pendem Raju

Pendem Raju with 11+ years of digital marketing experience including managing online internet marketing projects and web marketing teams at growing start-ups, small-medium corporate companies in IT, e-commerce, education, training, cybersecurity, events, HR, recruitment, accountant, finance services, industrial, personal training, business tax, health/medical, entertainment, SEO agencies, Web design, digital marketing services etc. industries from last 11 years.

Pendem Raju with 11 years of experience in Digital Marketing Consulting, Digital Marketing Training and Digital Marketing Agency management. He is managing the in-house and external teams and will be responsible to team recruitment, mentoring, managing and training, performance review & appraisal for the team of 12 digital marketing executives in the following organic search and paid digital marketing channels:

1. Search Engine Optimization (SEO)

2. Search Engine Marketing (SEM) - Google Ads/PPC

3. Social Media (SMO) & (SMM)

4. Business Blogging

5. Online Reputation Management

6. Customer Conversion

7. Lead Generation

8. PR Marketing

9. Email Marketing

10. Conversion Rate Optimization (CRO)

11. Mobile Marketing

12. YouTube Marketing

13. Google Algorithms

14. Google Analytics

15. Google Search Console

16. Google Adsense

17. Content Writing

18. Affiliate Marketing

19. Content Marketing. 

Responsibilities:

• Head & Ownership of the new Digital Marketing Services for local & international clients 55 plus

• Strategize and execute SEO, PPC, Social Media marketing for the eCommerce, B2B and B2C clients

• Manage & mentor a team of 12 i.e Content Writers, SEO Analysts and Social Media Marketers, PPC Analysts and BDMs

• 9 years of experience in digital marketing, preferably for software product companies

• Team handling and coordination with the leadership team.