Patricia Hytonen

Throughout my career, I have developed a diverse range of skills and experience in social media coordination, content creation, video editing, financial management, project management, and more. I have worked with a variety of clients across multiple markets, including managing and coordinating seven markets for Hotels.com and twelve markets for Reebok.

In my role as a social media coordinator, I have been responsible for liaising and coordinating social media content with influencers, ensuring they meet their contracted post requirements, and providing support where needed. I have also managed a brand's TikTok account, scheduling posts, and uploading content in line with the brand's tone of voice.

In addition to my social media experience, I have also developed strong financial management skills, responsible for monthly reconciliation across 12 countries on the Reebok account. I have experience in project management, ensuring all markets are briefed on work streams, and managing deliverables. I also have experience in media planning, post-campaign analysis, and competitor reporting for all markets.

Throughout my career, I have maintained excellent communication and interpersonal skills, allowing me to work effectively with clients and teams in different countries and time zones. I have experience in running weekly status updates and reports with clients and local teams and am skilled in diary management, typing correspondence and documents, and creating presentations.

Overall, my diverse skill set, extensive experience, and passion for my work make me a strong candidate for a range of roles, including those in social media coordination, project management, and financial management.