OSAMA ANJUM
-, --,-
CAREER OBJECTIVE
An adaptable and responsible graduate seeking a position in a promising organization that utilize the organizational,
and communication skills developed through my involvement with television and promotional work during vacations.
I have an extensive work experience in the Media, Advertising, Digital media and IT service industries, giving me varied
skills and the ability to work with many different types of people, showing myself to be self-motivated, organized and
capable of multi-tasking and working under pressure. I have a clear, logical mind with a practical approach to problem
solving and a drive to see things through to completion. I enjoy working on my own initiative or in a team. In short, I
am reliable, trustworthy, hardworking and eager to learn.
CORE COMPETENCE
ADMINISTRATION
Providing administrative services. Providing these services in an effective and efficient manner which will
ensure that operations are maintained.
Accurate and thorough utilization of office technology and a practical knowledge of information
management, e-mail management and company property protection issues.
Reporting data, corporate presentation.
MEDIA PR
Identify press opportunities through evolving issues.
Develop content for dissemination via press releases, social media, websites, and other distribution
channels.
Ensure that key messages align with vital business strategies.
Serve as the organization’s media liaison and formal spokesperson.
Conduct press conferences and briefings.
Scan the media marketplace to keep up-to-date on the latest media trends.
Build and manage the organization's social media and Public profile and presence.
Promote additional projects to support new product launches.
MEDIA PLANNING AND BUYING:
Negotiate with media channels to close competitive deals.
Appropriately manage the organization’s media budget.
Negotiating ad space and time slots with various media outlets
Build long-term relationships with Media houses and advertising agencies.
Managing the budget to display sponsored content, such as advertisements, promoted posts, or sponsored
videos, to a targeted audience on platforms like Facebook, Instagram, X(Twitter), LinkedIn, and others
OPERATIONS MANAGEMENT
Supporting the operations team to facilitate backend documentation processed in a timely manner without
any cause for complaints from clients’/ business lines.
Following up at regular intervals with the teams handling policy documentation to ensure timely action is
taken and fresh documents as specified is obtained well before the expiry dates, if any, of the previous
documents held by the company Presentation of company portfolio to clients.
CREATIVE CONTENT CREATION:
Lead team of designers, illustrators, and other creative professionals, providing guidance and support to
help them achieve their full potential.
Develop and implement creative content that align with Customers brand objectives and resonate with our
target audience.
Creating Eye-catching graphics, illustrations, and visual elements that enhance the visual appeal of
websites, advertisements, social media posts, and printed materials.
Oversee media pre and post production activities including Editing , filming and coordination.
CUSTOMER RELATIONSHIP MANAGEMENT
Interfacing with Individuals/ key influencers amongst the clients for ascertaining requirements, making and
giving presentations for showcasing company’s performance.
Ensuring speedy resolution of queries & grievances to maximize origination satisfaction levels.
Maintaining excellent relations with senior officials to generate avenues for delegation in churning better
numbers.
EXPERIENCE
ALDAR FOR EXCHANGE WORKS, NOV 2024- Current
MARKETING MANAGER
RESPONSIBILITIES
Developing and implementing marketing strategies that align with the company's goals.
Conducting market research to identify trends, opportunities, and competitor activities,
Ensuring the brand's consistency across all marketing materials and campaigns, and enhancing brand
visibility and reputation in the market.
Execute, and monitor marketing campaigns to promote exchange services, collaborating with internal teams
and external agencies for campaign development and execution.
Digital marketing initiatives, including social media, email marketing, seo, and paid advertising,
Utilizing analytics to track performance and optimize campaigns.
Monitor current campaigns, ensuring staff meets deadlines and complete necessary tasks.
Plan and coordinate events, exhibitions, and promotional activities.
Analyzing the effectiveness of marketing strategies and campaigns, preparing reports, and providing insights
to senior management.
PROZTEC QATAR, FEB 2020- OCT 2024
MARKETING MANAGER AND PRE SALES
RESPONSIBILITIES
Developing solutions and organizing, planning, creating & delivering compelling proof of concept
demonstrations
Ensuring solutions stated in the Statement of Work are best practice and in line with client requirements
Managing the sales bid process by responding to RFI’s & RFP
Working closely with Sales to ensure the successful closure of the sales process
Liaising with Product Managers to provide feedback from clients about product requirements
Managed and coordinated marketing and creative staff
Lead market research efforts to uncover the viability of current and existing products/services
Collaborate with media organizations and advertising agencies to conduct various campaigns
Coordinate with the sales team and other departments to produce effective strategies
Negotiated rates, ad space and airtime for Different campaigns.
Optimized plans and budgets according to the best media mix
Monitor current campaigns, ensuring their staff meets deadlines and complete necessary tasks
ADVANTAGE PVT. LTD , FEB 2019- JAN 2020
Operation Manager
RESPONSIBILITIES
Assist Managers in day-to-day coordination and management of advertising operational activities.
Monitor, control and manage activities to meet customer expectations and company goals.
Liaise between customer and management to ensure smooth operations delivery.
Coordinate and manage project tasks to ensure project delivery within allotted budget and timelines.
Support the administration in preparing miscellaneous correspondences regarding invoices and contracts.
Build and maintain strong customer relationship through regular meetings and communications.
Oversaw productions activities for Television and Radio.
Identify problems in operations process and resolve them in quickly and timely manner.
Follow standard operating procedures for efficient business operations.
Edited, and distributed press releases, media advisories and other media materials to communicate key
messages and announcements for the Clients.
Built relationships with journalists, editors to secure positive media coverage across print, broadcast, and
digital platforms.
Plan meetings, events, conferences, and trade shows by identifying requirements, establishing contacts,
developing schedules and assignments, and coordinating mailing lists
Created Content for Print, electronic and Social media campaigns.
CSS PVT. LTD, 2018 – 2019
CUSTOMER SUCCESS MANAGER
RESPONSIBILITIES:
On-board and train new customers
Build & strengthen customer relationships
Manage incoming calls and emails and handle appropriate follow-up calls and emails
Address, resolve, and record any customer issues that arise pertaining to business growth, billing, and
general account satisfaction
Development, improvement and implementation of business process.
Coordinate and train all new customer starts in an efficient and streamlined way
Built comprehensive knowledge Base of the company’s business model in order to answer all customer
related inquires
CUTTING EDGE COMMUNICATIONS-
BUSINESS STRATEGY AND CREATIVE MANAGER
RESPONSIBILITIES
Spearheaded the conceptualization and brainstorming of ideas for advertising campaigns, ensuring
originality, relevance, and effectiveness.
Translated strategic briefs into creative concepts that effectively communicate key messages and engage
target audiences.
Performed tasks to ensure project compliance within the agreed performance criteria.
Managing the task force at hand
Liaison the creative team to the brief of business development and client servicing team.
Overall management of business development and creative department.
Creating market intelligence networks for business development.
Conducting meetings with clients and maintaining client contact report.
GRAYMATTER COMMUNICATIONS-
COMMUNICATIONS MANAGER
RESPONSIBILITIES
Managing facilitating communication between company and clients.
File work of important communication with the client.
Creative writing.
Proposal and script writing.
Assisted with productions.
Translation of print adverts.
Communication of creative direction to the creative team.
Register, monitor, and update incoming and outgoing correspondence through encoding into the designed
document control
Presentation of company portfolio to clients.
KAY2 TELEVISION, AVT NETWORK-
PRESENTER AND PRODUCER
RESPONSIBILITIES:
Research and assist with the preparation of content, policies and procedures.
Review and edit quarterly reports of plan and budgets for the CEO.
Prepare detailed Future Point Charts (scheduling), creating one liner and providing
administrative help to the concerned departments.
Maintaining the visual documentation library and ensuring systematic arrangement of
them.
Register, monitor, and update incoming and outgoing correspondence through encoding
into the designed document control.
MEDIA CAMPAIGNS/ EVENTS CONDUCTED
MENA FINTECH, Exhibition 2024 (Print, Social media Campaign and Event Management)
PROTZEC Ramadan Corporate gift and Event, QATAR (Print, Social media Campaign and Event Management)
Newgen Webinar (Social Media Campaign)
CPEC CITY (Print and Out-door Campaign)
Diabetes Center. (Electronic and social Media Campaign)
Boardwalk (Print and Outdoor Campaign)
BISP (Outdoor Campaign)
GDP (Electronic Campaign)
UNICEF (Electronic Campaign)
Ministry of Information Pakistan, (Print Campaign)
ECP, (Print Campaign and Electronic Campaign)
NRSP, (Documentary Production)
PakTurk Maarif , (Outdoor Campaign )
University of Wah, (Event Management)
SK HYDRO (PR Activities and Press Releases)
PROJECTS
FURNISHED FINDERS COLORADO
UI-UX/ Quality Assurance
GE QATAR
ETL Implementation through TALEND
QDB QATAR
Vulnerability Assessment and Penetration Testing
MOWASALAT
Security Posture Management Solution.
EDUCATIONAL BACKGROUND
NATIONAL UNIVERSITY OF MODERN LANGUAGES AND SCIENCES ISLAMABAD
FAZAIA INTERMEDIATE COLLEGE E-9
(2005 - 2007)
Completed Intermediate in pre engineering
DIPLOMA, AIR UNIVERSITY
(2007 - 2011)
Completed BBA (Hons) majoring in marketing.
Completed diploma in business communications
CERTIFICATIONS
IIBA CBAP Ongoing (Training Complete)
Microsoft® Certified Azure Fundamentals
(2007)
Microsoft Certified: Azure Administrator Associate
Microsoft® Certified Solutions Architect
UI Path RPA Business Analysis Fundamentals.
OneTrust Vendor Risk Management Expert
OneTrust Certified GRC Professional
OneTrust Certified Privacy Professional
SAP Certified Application Associate - SAP S/4HANA Sourcing and Procurement
SAP Certified Application Associate - SAP S/4HANA Sales
COMPUTER SKILLS
MS-Office
Adobe Suit
Canva
SAP ERP SAP ERP 6.0
Salesforce (End User)
ONE TRUST
APPIAN
Creatio
LANGUAGE SKILLS
English
French(elementary)
Urdu
HOBBIES
Football
Music
Reading
Movies
PERSONALITY TRAITS
I have strong Communication and Interpersonal skills.
I have good Convincing power and Leadership skills,
I am an extrovert with a genuine tilt towards creative chores.
I strongly believe in Team work as well as individual responsibility.
REFERENCES
Available upon request