Oluwayeni Odifa
Content & Copywriting Specialist | Social Media Manager | Lead Generation | Python Programmer
Professional Summary
Results-driven Content & Copywriting Specialist and Social Media Manager with a proven record of driving brand growth, client engagement, and lead generation. Skilled in developing compelling sales copy, SEO content, and brand messaging. Experienced in managing high-performing social media accounts, with one Pinterest account achieving 10 million monthly views. Adept in leveraging data-driven strategies to optimize audience growth and conversion rates. Additionally experienced in lead generation and relationship management, proficient in CRM tools. Skilled in Python programming for workflow automation and data analysis.
Key Skills
- Social Media Management: Pinterest (10M+ monthly views), Instagram, Content Scheduling, Audience Growth
- Copywriting & Content Creation: Sales Copy, SEO Content, Blogging, Brand Messaging
- Lead Generation & Conversion: Sales Funnels, Cold/Warm Lead Engagement, CRM Tools
- CRM & Dialer Tools: Pipeliner CRM, HubSpot, Salesforce, Mojo Dialer, Aircall
- Data & Performance Analysis: KPI Tracking, Sales Reporting, A/B Testing
- Python Programming: Automation Scripts, Data Analysis, Workflow Optimization
- Communication & Negotiation: Persuasive Speaking, Rapport Building, Conflict Resolution
- Team Leadership: Coaching Team Members, Setting Targets, Performance Monitoring
Work Experience
Content & Copywriting Specialist
- Created high-converting sales copy and SEO-optimized content for various industries.
- Managed content marketing strategies, increasing engagement and audience growth.
- Grew Pinterest account to 10 million+ monthly views through consistent, engaging content.
- Developed persuasive and brand-aligned messaging for businesses.
Social Media Manager
- Managed Pinterest, Instagram, and other social media platforms to drive audience engagement.
- Implemented data-driven strategies that resulted in significant increases in organic reach and conversions.
- Scheduled and curated content to maintain brand consistency and audience interest.
Lead Generation Specialist
- Managed and optimized sales pipelines using Pipeliner CRM and HubSpot.
- Adapted lead strategies for different international markets.
- Analyzed sales data and provided insights to improve conversion rates.
Python Programmer
- Developed automation scripts to optimize business workflows and data processing.
- Used Python for analyzing sales and lead conversion data.
- Created efficient solutions for productivity enhancement.
Key Achievements
- Grew Pinterest account to over 10 million monthly views.
- Increased lead conversion rates by 30% through strategic engagement and follow-ups.
- Implemented automated workflows in Pipeliner CRM, reducing lead response time by 40%.
- Wrote high-performing SEO content that boosted organic traffic by 50%.
- Automated data analysis and reporting tasks with Python, saving 10+ hours weekly.
