Nava Maman

N A V A M A M A N B 2 B M A R K E T I N G SHE/HER in/nava-maman E XP E R T REACH ME Müggelstr. 31 Berlin, 10247 -- WORK EXPERIENCE DIGITAL MARKETING MANAGER JUN 2020-PRESENT GRAPHCMS, BERLIN, DE + Led migration and implementation of Hubspot. + Increased LinkedIn following by 37%. SKILLS + TECH + Created and Launched AdWords, ABM, and LinkedIn campaigns. + Worked cross-functionally with the sales organization to ensure proper lead flow. PAID ACQUISITION + Implemented testing across landing pages, website, and campaigns. DESIGN ABM MARKETING OPS MARKETING MANAGER OCT 2019-MAR 2020 EMAIL FIREBLOCKS, NY, NY + Strategized and organized tradeshow attendance and field events. + Managed Email Marketing programs. --Hubspot-Marketo-SalesforcePipedrive-Intercom-WordPressjkhkh GraphCMS-Google AnalyticsAdStage-Braze-AdWords-Terminus Demandbase-Optimizely-VWOAsana-Linear-- EDUCATION BACHELORS OF BUSINESS ADMINISTRATION, MARKETING + Worked closely with Public Relations agency for releases and communications. + Responsible for managing company social media presence. LIFECYCLE MARKETING ASSOCIATE FEB 2019-MAY 2019 DIGITAL MARKETING SPECIALIST + Strategized and implemented LinkedIn advertising campaigns generating over 2M in opportunities DEMAND GENERATION ASSOCIATE + Organized and executed display ads through the use of Quantcast and Terminus. JUNE 2017-DEC 2017 “Nava is hard working and can take on difficult projects outside of her role – even if she has limited experience in it” - Sean Goldstein, VP Marketing while at Security Scorecard. + Supported rename and rebrand of company through all paid digital channels. + Created, implemented, and optimized personalization across advertisements, web, and email. + Increased website rankings through technical and on-site SEO strategy. ACCOUNT BASED MARKETING, FOUNDATIONS CERTIFICATION, DEMANDBASE TESTIMONIAL + Managed AdWords account, bringing in leads that influenced over 3M in revenue and 7M in opportunities. JAN 2018-JAN 2019 DECEMBER 2015, 3.6 GPA KENNESAW STATE UNIVERSITY KENNESAW, GA ACCOUNT BASED MARKETING, EXPERT CERTIFICATION, DEMANDBASE BRAZE (FORMERLY APPBOY), NY, NY MARKETING ASSOCIATE SECURITYSCORECARD, NY, NY MARKETING INTERN + Managed Twitter, LinkedIn, and Facebook accounts. Increasing following on LinkedIn and Facebook by 50%, and 6% on Twitter. NOV 2016 - JUN 2017 JUN 2016 - OCT 2016 + Facilitated all company presence at tradeshows and events. Including, but not limited to, contract negotiation, purchasing booth collateral and equipment, and training the sales organization, bringing in over $100,000 in revenue. + Created and executed campaigns for various collateral and webinars. Including landing page creation, email copy, paid social advertisement, and social media posts.