Nathalie Sundelin

I am a results-driven and detail-oriented professional with a diverse background in administration, sales, and digital strategy, honed through extensive experience in dynamic and fast-paced environments. My expertise lies in managing complex projects, supporting teams, and developing strategies that drive growth, brand visibility, and operational efficiency. With a strong commitment to delivering value that exceeds expectations, I bring a proactive and adaptable approach to every role I undertake.

In my most recent roles, I successfully combined administrative support with strategic sales management. As Country & UK Sales Manager at Sniph AB, I spearheaded the company’s expansion into the UK market, overseeing sales strategies that boosted both wholesale and B2C channels. I managed key wholesale partnerships, executed digital marketing campaigns, and optimized e-commerce platforms, contributing to significant growth in online subscription sales. My experience in coordinating pop-up events and brand activations further demonstrated my ability to drive engagement and strengthen brand presence.

At Tokyo James, I advanced my skills in digital strategy, leading multi-channel social media campaigns, developing influencer partnerships, and managing digital content calendars across global markets. I consistently achieved high ROI on paid campaigns and improved customer engagement by aligning social media efforts with sales goals. My work with analytics and performance metrics allowed me to refine campaigns and support leadership with actionable insights.

In earlier roles at Stockholm Fashion District and Vanguard, I gained valuable experience in administrative coordination and digital content management. I managed showroom rentals, organized B2B events, and provided personalized support to member brands, ensuring seamless operations and strong client relationships. I also supported digital strategies by creating content, managing corporate websites, and optimizing SEO to enhance brand visibility and lead generation.

My skills include strong communication, relationship building, project management, and the ability to thrive in remote and hybrid work environments. I am highly proficient in digital tools, CRM systems, and content management platforms. My adaptability and critical thinking enable me to manage complex projects while maintaining accuracy and professionalism. I am committed to continuous learning and development, ensuring I stay ahead of trends in sales, marketing, and administrative best practices.