Nandini Junior

NANDINI SRIDHAR Business Development | Strategic Sales | Growth Marketing | Team Leadership 📍 Al Reef Downtown, Abu Dhabi | 📞 - | 📧-Professional Summary Dynamic and target-driven Business Development & Marketing Specialist with 6+ years of experience in B2B and B2C sales across the UAE and India. Proven ability to scale revenue, build GTM strategies, and lead sales and marketing functions from the ground up. Delivered over AED 5 million in revenue at Kaplan MENA and built a USD 40,000+ pipeline at Emtech. Skilled in consultative selling, lead generation, pipeline growth, and digital marketing. Known for building high-performing teams, managing CXO-level clients, and driving strategic partnerships. Core Competencies B2B/B2C Sales | Revenue Growth | Strategic Partnerships | Go-to-Market (GTM) Strategy Client Acquisition & Retention | Lead Generation | Digital Marketing | CRM (Salesforce, HubSpot) Proposal Writing | Team Building & Training | Cross-functional Collaboration Professional Experience Sales & Marketing Strategist Emtech, Dubai | April 2025 – Present - Built the entire sales and marketing division from scratch; reported directly to Director of Digital Learning. - Built a USD 40,000 B2B deal pipeline, with multiple projects in final negotiation and kick-off stages. - Developed GTM plans, sales proposals, pitch decks, and executed client presentations. - Led social media and digital campaigns to drive awareness and qualified leads. Program Advisor (Sales) Kaplan MENA, Dubai | April 2023 – March 2025 - Closed over AED 5 million in revenue across CFA, CMA, ACCA, and FRM programs. - Consistently exceeded individual revenue targets through consultative sales. - Collaborated with marketing on lead-generation campaigns and email funnels. - Trained and mentored junior sales team members; improved sales conversion process. Consultative Sales Roles (India) 2019 – 2022 | UpGrad, Vedantu, Great Learning, Efficiently, Freelance Training - Generated INR 95 lakhs in revenue at UpGrad in just 6 months. - Ranked among top 10 consultants at Great Learning (INR 25 lakhs in 4 weeks). - Led B2B closures and team management as Team Lead at Efficiently. - Managed training, academic consulting, and student engagement across platforms. Key Achievements - AED 5M+ revenue closed at Kaplan within 2 years. - Built and negotiated a USD 40,000+ pipeline at Emtech within the first few months, with kick-off pending. - INR 95L+ in revenue at UpGrad in 24 weeks; consistently ranked top performer. - Led and trained inside sales teams across multiple high-growth startups. Education - MBA – Business Administration, Narsee Monjee Institute of Management Studies | 2022 – 2024 - B.Com – University of Delhi | 2016 – 2019 - Diploma – Fine Arts, University of Mumbai | 2018 – 2019 Certifications - Lean Six Sigma Green Belt – Henry Harvin - Project Management – Google (Coursera) - Digital Marketing – Google (Coursera)