Muzammil Aamir

I am a highly skilled Project Manager & performance marketer with over 6 years of experience in digital marketing, performance marketing, and team leadership. My expertise lies in strategic planning, process optimization, stakeholder management, and digital transformation. I have successfully led cross-functional teams, managed high-budget advertising campaigns, and implemented scalable strategies for business growth.

✅ Project Manager – ECOMSOUQ (2023 – Present)

At ECOMSOUQ, I lead a team of media buyers, content strategists, and graphic designers to execute large-scale marketing campaigns. I manage a $10,000 daily ad budget across multiple markets, ensuring high ROI through strategic planning and performance monitoring. My role includes:

• Overseeing digital transformation initiatives, streamlining operations, and automating workflows for efficiency.
• Implementing data-driven marketing strategies to improve conversion rates and customer engagement.
• Managing risk, optimizing project timelines, and ensuring seamless execution of high-budget campaigns.

✅ Ads Team Lead – ECOMSOUQ (2022 – 2023)

In this role, I successfully generated over 55,000+ purchases with 5+ ROAS on Meta Ads and optimized multi-channel advertising strategies across Google and TikTok. I specialized in:

• Conducting in-depth market research and developing buyer personas for precise ad targeting.
• Leading conversion rate optimization initiatives, improving overall sales performance.
• Managing advertising budgets efficiently to maximize profits and minimize costs.

✅ Founder & Marketing Strategist – Customize.pk & Dab Lew Tech (2016 – 2022)

As the founder of two successful e-commerce businesses, I played a pivotal role in building and scaling brands to 7-figure and 8-figure revenue. My responsibilities included:

• Developing and executing marketing strategies to drive brand visibility and customer acquisition.
• Implementing automation and process optimization to enhance business efficiency.
• Leading end-to-end digital marketing, including paid ads, SEO, and data analytics.

✔ Project & Team Management – Agile methodologies, stakeholder coordination, workflow optimization.

✔ Performance Marketing – Meta, Google, and TikTok Ads, ROI-driven campaign management.

✔ Process Optimization & Digital Transformation – Implementing scalable systems for efficiency.

✔ Data Analytics & Strategy Development – Utilizing KPIs and market research to drive business success.