Mmenyie Ekanem

Results-driven lifecycle marketing professional with over 9 years of experience in digital strategy, SEO, CRO, customer engagement, and multichannel campaign execution. Proven track record of increasing user activation, conversion, and retention through data-informed lifecycle initiatives. Expertise in CRM platforms (including HubSpot and Mailchimp), email automation, content creation, and campaign analytics. Adept at managing cross-functional teams, leveraging AI tools for personalization at scale, and aligning lifecycle strategies with brand and product growth goals. Experienced working remotely across international markets, including the USA, UK, Turkey, and Cyprus.