Mary Ann L. Razonable

Mary Ann Razonable MARKETING PROFESSIONAL - |-| Manila, Philippines PROFILE WORK EXPERIENCE I am a Marketing Executive with over a decade of experience in Customer Marketing. I am seeking a full-time position in my field, where I can apply my knowledge and skills for continuous improvement, as well as to provide each client's needs. MARKETING COMMUNICATIONS OFFICER BAYER CROPSCIENCE, INC. 2009 - MAY 2020 Develop and execute an Integrated Marketing Communications Plan for new and existing brands Manage and organize all marketing related events (trade show, exhibit, conferences and product launches) Negotiated material procurement and control disbursement of all marketing printed and promotional materials Lead and collaborate with various Advertising/Media agencies for concept development and all above the line campaigns Brand management ensuring that all marketing collaterals are in accordance with company's guidelines Monitored marketing on-going campaigns and competitors' activities OPEX Management. Ensure that marketing ads and promo expenses are within the set budget SALES AND MARKETING ADMINISTRATIVE ASSISTANT BAYER CROPSCIENCE;- AVENTIS CROPSCIENCE, INC;- Sales order management and processing Monthly forecast report and inventory management Arrange and organize business meeting, seminar, conference, all below the line activities including hotel and flight booking Assisted in conducting various Focus Group Discussion (FGD) for pre and post product evaluation Mary Ann Razonable MARKETING PROFESSIONAL - |-| Manila, Philippines WORK EXPERIENCE OIC - CUSTOMER SERVICE DEPARTMENT (UPSCALE GROUP) EXTRA ORDINARY DEVELOPMENT CORP 1996 - 1998 Supervise the Customer Service Team and ensure that the group perform their duties and responsibilities Determined product demand and consumer preferences Monitored customer satisfaction Set and prepare price list, memos and guidelines Collaborate and negotiate with internal engineers and external contractors for all on-going and upcoming field activities (open house, construction plan and development) Monitor competitors' activities Prepare demographic study and sales report SKILLS EDUCATION Marketing Marketing Communications Advertising (above and below the line) Event management Customer Service Order/Inventory Management Procurement Project Management MS Office SAP Adobe Photoshop / Canva (Basic) WordPress Mailchimp UNIVERSITY OF SANTO TOMAS, MANILA PHILIPPINES Bachelor of Science in Commerce Major in Business Administration / Marketing Mary Ann Razonable MARKETING PROFESSIONAL - |-| Manila, Philippines TRAINING Learn to Lead 1 - Bringing Talent Management to Life Bayer CropScience, Inc Crimson Hotel, Alabang; June 13-15, 2017 Digital Marketing - Driving Digital Strategies through Customer Engagement Fiera de Manila, Inc AIM Conference Center, Makati; March 8-9, 2017 Skill Camp Foundation Training-12 Go-to-Market Approach for Commercial Excellence BCS Foundation Training, Laguna June 2017 Agriculture for Non-Agriculturist BCS Agronomic Development South East Asia Center, Laguna Aug 27-28, 2015 Philippine 3D Printing and Digifab Conference Neo Trade Enterprise Events Corp, SMX Convention Center, Manila Aug 7-8, 2015 Integrated Marketing Communications De La Salle College of Saint Benilde ( School of Professional and Continuing Educations) Aug 9 to Sept 20, 2014 South East Asia Branding Workshop Yogyakarta, Indonesia March 25-29, 2012 Event Planning De La Saale College of Saint Benilde (School of Professional and Continuing Educations) March 19 - April 9, 2005 SAP / Business Warehouse Training Aventis CropScience, Alabang, Muntinlupa City Jan to Mar 2002