María Clara Villa
International Business
Professional Profile
Personal Information
International Negotiator with knowledge in the areas of customer
experience, e-commerce, marketing. Social abilities, excellent
interpersonal relationships. Group work abilities and results oriented.
Responsable, good disposition at the time of carrying out the work
and I adapt easily to changes.
Skills in spelling and writing and in languages like english and french.
Birth date:
Work Experience
January 14 of 1998
Document ID:
Influencer Manager
1'-
Alternova, Docking Drawer | November 2023 - Currently
United States - California
(--
Medellín, Colombia
Skills
M.S Excel Shopify
Airtable
Google
Analytics
Languages
Spanish
English
French
Meta ads Click-up
Google
Ads
Achievements and Functions:
I manage a monthly budget of approximately $30,000 USD to
implement marketing strategies through collaborations with
nano, micro, and macro influencers across the United States.
I develop and execute strategies on various platforms to
identify and establish long-term relationships with
influencers and content creators in the U.S., thereby
promoting brand awareness through posts and
advertisements.
I successfully negotiated and launched campaigns with
influencers who have between 100,000 and 900,000
followers, achieving posts that exceeded 1 million views.
I use ClickUp for strategic management, data tracking, and
task management of business processes.
Influencer Marketing Manager
Alternova, PAVOI | August 2022 - November 2023
United States - Miami
Achievements and Functions:
Generate multiple strategies and use different platforms to
search and build long-term relationships with micro-macro
influencers and content creators from United States to
generate brand awareness through posts and ads.
Create specific briefs for developing ADS to test and upload
to the Facebook ads manager.
Creation and implementation of databases and dashboards in
Airtable as well as KPIs, to track monthly results for
performance.
Help manage collection photoshoots and select potential
catalog photos.
Studies
Customer Support Manager
Bachelor degree:
Achievements and functions:
Management, support, and solution of after-sales customers'
issues to ensure the best possible service directly on Amazon,
Implementation of methodologies to improve the after-sales
process with customers.
Creation and implementation of the wholesale program in the
company.
Support in the creation of an e-commerce for B2B customers on
Shopify.
Creation of terms and conditions that are sent to each new
wholesale customer that joins the company.
Check that Amazon listings are correctly presented to attract the
customer
EAFIT University
International Business
(2016 - 2020)
Accumulated average:
4,4.
High School:
Marymount School
2001 - 2015
Graduated with International
Alternova, PAVOI | November 2021 - August 2021
United States - Miami
Baccalaureate
Customer Experience Analyst
Other Studies
Maaji Swimwear | July 2020 - November 2021
Colombia - Medellín
Currently
Master in Digital Marketing &
Ecommerce
EAE Business School - Madrid
2021
Diploma in Strategy of Service
and Experience (CX - SD)
EAFIT University
2020
Diploma in Foreign Trade
EAFIT University
2016 - 2020
French course
Achievements and Functions:
Manage, analyze, and interpret information from a logistic and
commercial point of view. Commercial management of B2B and B2C
clients from Colombia and the United States, attention and solution of
problems of clients, ensuring that they are given the best experience
and best possible service in their purchase through the different
marketing channels of the company.
Creation, dispatch and follow-up of orders in the stipulated time,
managing the inventory that is available in the system.
Logistics Intern
Brand Assembly| July 2019 - December 2019
United Staes - New York
Achievements and Functions:
Assistance in the logistics area of fashion companies including:
insertion of purchase orders, returns, styles and collections, and
receipt of merchandise shipping documents.
Additionally, assistance in knowledge management, registering and
unifying processes; in the creation of tools in Excel for the periodic
verification of the status of the orders. In turn, logistics processes
were documented in order to increase efficiency in the company.
Language center EAFIT
2019
International Trade logistics
Course
Nueva York University(NYU)
2019
Advanced Excel Course
Tesla Company
References
Maria José Cuartas
Paul Hostelley
Director of Operations
PAVOI
Phone: -
Director at Docking Drawer
Phone: -