+20 Years’ experience through B2B/B2C segments and high-level skills in designing and implementing strategic marketing & communication plans. Ability to structure, develop and work with teams, excellent communication and negotiation skills with a business oriented mind. Hands-on, problem solver.
Direct experience with pulp and paper, electronics, health & care and logistics sectors, among others. Interested in collaborative teams.
Main Activities: Brand management, Digital Marketing (Inbound Marketing certified professional: PPC, SEO, Social Media, Display, Content Marketing, Demand Generation and Marketing Automation), ATL & BTL (POP, Activation), PR, Market Insights and Trade Marketing, designing and implementing strategies to increase traffic, sales and revenue. Old and still valid & important competitive analysis, marketing plan & budgeting.