MADIHA ZAFAR
Strategic HR Leader | Payroll & Workforce Operations Expert | Talent Acquisition Specialist
Lahore, Punjab, Pakistan- •
-
linkedin.com/in/madiha-zafar1
PROFESSIONAL SUMMARY
Dynamic and results-driven Human Resources professional with 8+ years of cross-functional
expertise in payroll administration, talent acquisition, employee engagement, and HR strategy
execution. Proven success in driving operational excellence and building high-performing teams
in both local and international environments. Adept in implementing scalable HR systems,
fostering inclusive cultures, and managing end-to-end employee lifecycle processes. Skilled in
aligning HR initiatives with organizational objectives to maximize performance and efficiency.
CORE COMPETENCIES
•
Strategic HR Management
•
Payroll & Compensation Processing
•
Full-Cycle Recruitment & Headhunting
•
Employee Relations & Engagement
•
Performance Management Systems
•
HRIS & Workforce Platforms (Jira, Notion, Slack, Hubstaff)
•
Event Planning & Culture Building
•
Labor Law & Compliance
•
Bank Reconciliations & Account Management
CERTIFICATIONS
•
Certified Customer Service Professional (CCSP)
•
Certified Human Resource Manager/Director
•
Commerce Certification
LANGUAGES
•
English (Professional Fluency)
•
Urdu (Native Fluency)
PROFESSIONAL EXPERIENCE
MUST Company — South Korea
HR Manager – Payroll, Accounts & Workforce Relations
June 2024 – Present
•
Spearhead payroll operations for international teams; manage attendance, leave,
appraisals, and bank transfers
•
Lead resolution of payroll discrepancies and enhance accuracy through meticulous
documentation and systems analysis
•
Collaborate in workforce engagement via Slack and other platforms to improve internal
communication
•
Implemented a custom time-tracking application ("Mustmate") developed by the
company; currently oversee its ongoing operations related to payroll and attendance
•
Provide continuous feedback and enhancement strategies to improve Mustmate’s
usability and integration with payroll processes
•
Identified inefficiencies in expense tracking; designed and enforced a new companywide Expense Reimbursement Policy
•
Introduced an online expense submission form with a fixed deadline (25th of each
month), enabling automatic aggregation of all expenses into a unified spreadsheet
•
Streamlined the reimbursement process and eliminated errors caused by inconsistent or
late submissions, significantly improving monthly financial accuracy
MUST Company — South Korea
HR Manager – Payroll, Accounts & Workforce Relations
November 2022 – Present
•
Drive strategic hiring for technical roles (Golang, Node.js, React, RPA) using modern
sourcing tools and structured interviews
•
Conduct performance evaluations and implement structured feedback mechanisms
•
Organize and manage cultural and engagement initiatives; foster collaboration via HR
communities and Slack-based forums
•
Utilize HR tech tools (Jira, Hubstaff, Slack, Notion) to improve operational workflows and
team coordination
•
Established a Virtual Event Management department focused on celebrating employee
birthdays and work anniversaries remotely
•
Designed and rolled out a comprehensive Virtual Event Policy outlining responsibilities,
task deadlines, and execution protocols
•
Created engaging virtual experiences with interactive activities and recognition tokens,
significantly increasing employee participation and morale
•
Implemented a participation-based reward system—only attendees receive birthday
tokens—leading to a noticeable rise in engagement and event success rates
Deal & Deals — Lahore, Pakistan
Human Resources Manager
November 2021 – April 2024
•
Aligned HR initiatives with business growth strategy; managed end-to-end recruitment
and compensation processes
•
Led compliance efforts and streamlined performance appraisal programs
360 Alert Security Ltd. — Lahore, Pakistan
Human Resources Executive
October 2020 – October 2021
•
Developed and deployed HR systems for recruitment, onboarding, performance
management, and legal compliance
•
Handled employee documentation and facilitated inter-departmental HR reporting
UK Fashion Limited — Pakistan
Sales & Operations Manager (E-commerce)
July 2019 – October 2020
•
Oversaw daily e-commerce operations, including logistics, inventory, customer service,
and campaign strategy
•
Collaborated cross-functionally to elevate customer experience and optimize order
fulfillment processes
Ibraheem Enterprises — Pakistan
Assistant Accountant
October 2017 – October 2020
•
Maintained accurate financial records, processed payments, and performed bank
reconciliations
•
Managed accounts receivable/payable and supported budget planning and audit
readiness
PTCL — Lahore, Pakistan
Customer Care Executive
March 2016 – January 2017
•
Delivered frontline customer service; led complaint resolution and admin coordination
across teams
•
Supervised call operations and led quality control initiatives
Ufone — Lahore, Pakistan
Sales Operations & Distribution Manager
March 2015 – March 2016
•
Designed and executed nationwide sales campaigns; optimized inventory distribution
and customer relations
•
Mentored sales teams to achieve KPIs and market penetration targets
EDUCATION
MBA – Human Resource Management
Lahore Leads University • 2016 – 2020
B.Com – Business & Commerce
University of the Punjab • 2012 – 2014
Intermediate – Business & Commerce
Lahore Board • 2010 – 2012
