Lydia David

I lead a 10-member content team and oversee the full creative lifecycle—from ideation to execution—for videos, campaigns, and digital content. I’ve produced over 20+ video projects, spearheaded 3+ high-impact campaigns annually, and refined workflow systems that significantly improved team productivity and delivery timelines. I'm also deeply involved in content strategy for social media, SEO-rich copy, and performance-based optimizations.

One of my key strengths is combining creativity with analytics. I actively track trends, study metrics, and use AI tools to inform strategies that resonate with audiences and deliver impact. Whether it's refining a content calendar, writing LinkedIn articles, or collaborating on cross-functional brainstorms, I bring both structure and imagination to every project I lead.

Beyond full-time roles, I’ve also built a strong freelance portfolio over the last 8+ years as a content consultant, writer, and strategist. My freelance services include SEO blogs (both technical and non-technical), website content development and revamps, product reviews, business plans, pitch decks, social media calendars, and even scriptwriting. I also provide design-related services such as post creatives, reels, brochures, and branding collaterals.

I typically write up to 3000 words a day and offer structured content packages depending on the requirement—whether it’s a one-off assignment or a long-term collaboration. My freelance work is grounded in three core principles: delivering plagiarism-free, purpose-driven content; being on time and on point; and building long-standing client relationships rooted in trust and transparency.

My blog, Penned Mind, reflects my voice and versatility as a writer, while my portfolio showcases the breadth of industries and formats I’ve worked with. I’m always looking for opportunities to collaborate with brands, startups, and teams that value creativity, clarity, and results.