Luca

LU CA R I G N A N ES E D I G I TA L M A R K E T I N G P R O F E S S I O N A L C O N TAC T S- WORK EXPERIENCE MAR 2018 MANAGING DIRECTOR PRESENT Rossi Digital | Melbourne - • Spearheaded a niche digital marketing firm with a focus on e901/300 Plummer Street, Port commerce, SEO, and web development. Melbourne, Port Melbourne, • Crafted and implemented comprehensive digital marketing Australia campaigns to enhance client online footprint and escalate sales. • Forged partnerships with companies to create and sustain robust e-commerce platforms via Shopify and Webflow. ABOUT ME • Amplified client website SEO, markedly boosting search rankings and web traffic. • Employed advanced analytics to monitor performance Dynamic and results-driven Digital Marketing Professional with extensive experience in e-commerce, SEO, and web development. Proven expertise as a Shopify Partner and Webflow Developer, adept at creating and optimising online platforms to enhance visibility and drive sales. Skilled in digital marketing strategies, content creation, and analytical tools to track and improve performance metrics. Strong background in media sales, account management, and client relations, consistently delivering successful projects with high customer satisfaction. indicators and optimize marketing tactics. FEB 2016 MAR 2018 SERVICE DELIVERY - EARLY INTERVENTION OFFICER Australian Taxation Office | Melbourne, Australia • Gained extensive knowledge of Income Tax, GST, PAYG, and Superannuation procedures. • Conducted detailed analysis and interpretation of taxpayer information. • Interpreted complex accounts and tax obligations to prevent debt and fraud. • Advocated for consultative decision-making based on careful analysis of facts. SKILLS Digital Marketing Strategies SEP 2015 BUSINESS ACCOUNT MANAGER FEB 2016 Now Telecom | Melbourne, Australia • Managed and developed business accounts, maintaining relationships and supporting growth plans. E-commerce Specialist • Executed company objectives and coordinated strategic solutions for key accounts. Shopify Partner Webflow Developer SEP 2013 MEDIA SALES EXECUTIVE AUG 2015 Street Press Australia Pty Ltd Search Engine Optimisation (SEO) • Worked for a leading national media company with offices in major Australian cities. Content Creation and Management • Published leading music and entertainment brands and industry newsletters. Analytical Tools and Performance Metrics Excellent Verbal and Communication Skills JUL 2011 AUG 2013 MEDIA SOLUTIONS CONSULTANT - ACCOUNT MANAGER WHITE PAGES Sensis | Melbourne, Australia Efficiency and Time Management • Managed client listings and provided detailed Business Needs Assessments. Proficient in Apple and Microsoft Office Suite • Maintained and increased the value of listings through the White Pages® directories. Experienced in Advertising, Publishing, Branding, Lead Generation, Google, and Social Media OCT 2010 JUL 2011 Strong Administrative Skills and CRM CRM CONSULTANT (SALESFORCE) CLOUD AND SOCIAL PLATFORM - FREELANCE RIG Sales Pipeline Coaching Systems Knowledge • Provided customised Salesforce training to staff and internal System Administrators. • Ensured thorough understanding of Salesforce applications through dynamic and engaging training methods. LINKS LinkedIn JUN 2010 linkedin.com/in/luca-rignanese JAN 2011 ACCOUNT SERVICE MANAGER & SALES PIPELINE COORDINATOR GAPbuster Worldwide • Delivered programs and projects, working closely with client LANGUAGES service teams and business solutions. • Provided sales and marketing support, managing incoming sales and CRM maintenance. English Italian JUL 2009 SALES PIPELINE & RFP COORDINATOR MAY 2010 GAPbuster Worldwide • Coordinated sold products, managed the sales process, and maintained CRM systems. • Supported marketing projects, including advertising, branding, and lead generation. JUN 2006 PROGRAM MANAGER EUROPE/UK JUN 2009 GAPbuster Worldwide • Managed 20 clients, including major brands like McDonald's and Starbucks. • Delivered complex programs and projects, reducing program complexity and costs. JUN 2004 CLIENT SPECIALIST ITALY JUN 2006 GAPbuster Worldwide • Ensured smooth running of evaluation programs in the Italian market. • Collaborated with national account managers and business solutions.