I am a digital marketing professional with over 7 years of experience in paid media, having worked across different agencies in the UK, Ireland, and Canada. My expertise lies in managing paid campaigns for a wide array of clients, ranging from startups to major brands like Volkswagen, The Guardian, Royal Caribbean, Porsche, Warner Bros, and LG. Throughout my career, I have excelled in developing strategies, optimizing campaigns, fostering client communication, and overseeing initiatives across platforms including Facebook Ads, Google Ads, TikTok, and YouTube. I have successfully executed performance-driven and brand awareness campaigns with projects focused on lead generation and e-commerce for different markets: US, UK, CA, Europe, Asia and the Pacific.