Leah B

Leah B

$54/hr
Data, AI/ML, Performance & Email Marketing, Sales, Lead Gen
Reply rate:
-
Availability:
Hourly ($/hour)
Location:
Phoenix, Az, United States
Experience:
16 years
About

I’m a results-driven marketing leader with 15+ years of experience developing high-impact marketing strategies for Fortune 500 brands and emerging businesses alike. My career spans across global giants like Microsoft, Adobe, Nestlé, and Procter & Gamble, where I’ve led CRM, customer loyalty, and omnichannel marketing efforts that consistently exceeded KPIs and fueled business growth.

I specialize in full-cycle marketing—from strategy to execution—with a deep focus on customer experience, digital optimization, and data-driven decision-making. Whether leading enterprise campaigns or building sales enablement tools, I bring a hands-on, collaborative approach that turns complex goals into clear results.

My expertise includes:

  • CRM and Marketing Automation (driving retention, personalization, and LTV)
  • Cross-functional Project Management (on time, on budget, and aligned)
  • Digital Strategy (SEO, PPC, email, and social media with measurable ROI)
  • Client Retention & Loyalty Programs (reducing churn, improving CX)
  • Data & Analytics (trend spotting, segmentation, actionable insights)

Through my consultancy, AddyBay Ventures, I’ve helped companies increase market share, boost lead generation, and sharpen their go-to-market execution. I’ve also built sales pipelines and outreach workflows for digital consultancies serving enterprise clients with custom tech solutions.

Whether you need help crafting a CRM strategy, launching a product, or scaling a marketing campaign, I bring the leadership, agility, and creativity to make it happen.

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