Laura Kitur

Laura Kitur 486 Namelok farm Kitengela, Kajiado County https://www.linkedin.com/in/laura-kitur 052ba0a6 - –- Public Relations | Marketing | Digital Marketer | Sales Consultant QUALIFICATION SUMMARY Dedicated Public Relations Professional, with a passion for the digital communications industry. 5 years of experience, with effective communications, digital marketing, public relations strategy and campaign, events management, content creation, sales, stakeholder research skills. Confident in ability to run digital campaigns successfully. Strong track record of setting effective goals and leading teams to achieve those goals. Committed to continuous improvement and impacting team success. KEY SKILLS  Social Media Marketing  Content Creator  Digital Storytelling  Public Relations  Events Management  Sales  Relationship building  Customer service CAREER HIGHLIGHTS Ad Creation: I was part of the creative team from Airtel Kenya that created the ad "uko na charger": https://www.youtube.com/watch?v=90qa-epQNdQ. Leather Campaign sales: started a digital “Ngozi ni mali” campaign which increased the tannery leather sales by 40% and increased their social media engagement by 100% in 6 months. RELEVANT PROFESSIONAL EXPERIENCE Public Relations Manager March 2022 – to date Brett Communications Ltd Nairobi, Westlands Reporting to the PR Director, and supporting the public relations team.  Planning publicity strategies and campaigns  Writing and producing presentations and press releases  Dealing with enquiries from the public, the press, and related organizations  Organizing and attending promotional events such as press conferences, open days, exhibitions, tours and visits  Providing clients with information about new promotional opportunities and current PR campaigns progress  Digital Marketing, social media content creation and monthly analytics. Financial Consultant January 2021 – February 2022 Sanlam Life Kenya Nairobi, Kenya Sales and field marketing financial agent.  Seek select, recruit and advice prospective clients on the company’s financial products.     Advise clients on how to minimize risks Provide excellent service to new and existing customers. Maintain regular contact with customers. Write reports, records insurance policies and provide daily activity reports to the Sales Manager Marketing Intern May 2019 – November 2019 Airtel Kenya Mombasa Road, Nairobi      Creative thinking, concept creation and social media campaign ideas for product and partnerships. Photography for the shop and call center re-branding. Monitor customer experience through social bakers. Conducted dip-sticks for product research that before launch. Conducted dip-sticks that help bring up the product. Request of creation of short code which is the USSD and Sender creation ID, which are created as per request of client. Assisted in coming up with certificate and kudos card that will be used to award employees. Helped create a concept for branding Public Relations Consultant April 2018 – November 2018 System Unit Africa CBD, Nairobi     Content creation Manage social media Graphic design Creative idea leader Event manager and organizer ADDITIONAL EXPERIENCE Communications Intern April 2016 – November 2016 Parliament of Kenya Nairobi.     Conducted school outreach High profile guest relations officer for Public accounts committee Senate Guest Relations officer for all parliament guests Inducted communication interns EDUCATION Africa Nazarene University. Bachelor of Mass communication: Public Relations 9/2016 – 10/2019 Diploma in Public Relations: 4/2015-4/2016 Certificate in Business Management: 9/2014-4/2015 REFERENCES Njeri Mwangi Head - Brand & Communications, Marketing, Airtel Kenya. - Email:-Monica Mitei Branch Manager Dominion- Sanlam Life Ltd - Email:-Fides Gitari HR- Brett Communications Ltd - Email:-