Kevin Omolo

I’m a performance-driven digital marketer with three years of global experience delivering measurable growth for e-commerce, fintech, healthcare, and enterprise brands. I blend deep analytical rigor with creative storytelling to transform under-performing channels into reliable growth engines. My expertise in SEO and paid-ads consistently produces double- and triple-digit uplifts in visibility, conversions, and revenue—backed by transparent, data-driven reporting using Google Analytics.

Key Achievements

• 3× Organic Visibility Lift
• Orchestrated a six-month SEO strategy for a European SaaS provider, migrating 30+ high-value keywords from page 5 into Google’s top 3 results. Qualified organic traffic tripled and enterprise trial sign-ups rose by 25%.
• 40% Reduction in CPA
• Redesigned a North American fintech startup’s Google and LinkedIn Ads structure and refined audience segments, cutting cost-per-acquisition from $50 to $30 and boosting demo requests by 60%.
• 200% Conversion-Rate Increase
• Executed multivariate A/B tests on ad creatives and landing-page layouts for a global e-commerce retailer, doubling checkout completions over one quarter and driving an 18% bump in revenue.
• 20% Higher Average Order Value
• Built an upsell and cross-sell funnel for a healthcare-tech client using user feedback and behavioral data; average order value climbed from $80 to $96 in two months.
• 70% Faster Reporting
• Developed automated dashboards in Google Data Studio and Tableau, slashing weekly reporting time by 70% and equipping leadership with real-time campaign insights.
• 50% Faster Page-Speed
• Led front-end optimizations—including code minification, lazy loading, and image compression—for an enterprise tech client, halving page-load times and improving engagement metrics.

Core Skills

1. Technical SEO & Audits – Site-speed enhancement, structured-data implementation, crawl-error resolution
2. Keyword Research & Content Strategy – High-intent keyword mapping, topic clustering, on-page optimization
3. Paid-Ads Management – Google Ads, Facebook & LinkedIn campaigns; bid-strategy testing; ROAS maximization
4. Data Analysis & Reporting – Google Analytics & Tag Manager setup; custom KPI dashboards in Data Studio/Tableau; ROI forecasting
5. Qualitative Research – User interviews, surveys, heat-map analysis to uncover friction points and inform messaging

Continuous Learning & Certifications

I hold an MBA in Strategic Management and a Udemy Certification in Digital Marketing. Through advanced courses in AI-driven copywriting, Prompt Engineering, CRO best practices, and UX research, I ensure every strategy is modern, scalable, and effective.

Unique Methodology

I begin every assignment with rigorous data audits—identifying every technical opportunity—then layer in human-centered insights from interviews and session recordings. This ensures campaigns excel technically and resonate emotionally, building loyalty as well as conversions.

In Summary

I deliver measurable results through a combination of proven achievements, specialized skills, and a human-first philosophy. If you need a digital marketer who turns insights into action and investments into outcomes, let’s connect.