Kennedy

Results-driven Digital Marketing Specialist with over 4 years of experience in both Kenya and International markets. Proven track record of developing and executing comprehensive SEO & LLM SEO strategies to improve organic search rankings and drive targeted traffic to different digital platforms. Resulting in 25% expansion of online presence and visibility. Proficient in overseeing digital marketing initiatives, including pay-per-click (PPC) campaigns, email marketing Klaviyo, Mailerlite & HubSpot, and social media advertising, to maximize ROI and engagement. Experienced in conducting thorough keyword research and competitor analysis to identify growth opportunities and optimize content for search engines, LLMs and users, leading to 15% improvement of organic rankings. Web Shop optimization, Shopify Management: Product optimization, promotions & site performance. Collaborating with internal teams to ensure website content, architecture, and other digital assets are optimized for SEO. Adept at monitoring and reporting on digital marketing efforts, providing insights and recommendations for continuous improvement, leading to a 30% enhancement of website visibility. Ready to bring a wealth of experience and proven results to drive your digital marketing efforts to new heights.