Katleho Joy Molekwa

I’m a Paid Media Specialist with over three years of experience managing and optimizing advertising campaigns across Google Ads, Meta, LinkedIn, TikTok, YouTube, and Bing Ads. I focus on data-driven strategies that improve performance, increase conversions, and maximize return on ad spend for both e-commerce and lead-generation campaigns.

Alongside paid media, I have strong experience in social media strategy and content creation. I develop content calendars, design visuals using Canva, write engaging posts, and track performance to improve reach and engagement. I’m proficient with tools like Meta Business Suite, Hootsuite, and Buffer, and I regularly create performance reports with clear, actionable insights.

I’m highly detail-oriented, collaborative, and results-focused, with a strong understanding of how paid and organic strategies work together to support business growth.