Katelyn Unterborn

As a seasoned content strategist, my journey has been guided by the belief in the power of impactful communication. With proficiency in Google Suite, content management, and a deep understanding of agile workflow, I've dedicated my career to transforming ideas into compelling narratives.

My experience at iFactory as a Content Strategist has given me the opportunity to shape and execute content strategies for diverse clients. I excel in helping organizations identify their unique identity and express it through content that aligns with their goals. Through content audits, branding exercises, and collaboration across disciplines, I've consistently delivered results that exceeded expectations, contributing to over $100k in revenue within the first year.

My role at Antech Systems Inc. further honed my content strategy skills while also allowing me to venture into instructional systems design. Working closely with subject matter experts, I devised sustainable workflows for a dynamic online learning platform, ensuring the delivery of an exceptional user experience through over 350 learning objects. My meticulous approach to authoring, design, and content population played a crucial role in the platform's success.

During my time at LearnZillion, I had the privilege of contributing to academic projects, creating over 100 classroom-ready curricular materials. This experience taught me the importance of educational content and its role in shaping young minds.

My internship at Smithsonian Enterprises involved the development of Massive Open Online Courses (MOOCs) for educators, helping them implement innovative teaching methods. I coordinated beta-testing, gathered feedback, and ensured a seamless user experience for thousands of adult learners.

Beyond my professional career, my commitment to making a positive impact extends to my volunteer work. As an ER Advocate and Hotline Volunteer with the Sexual Assault Research Agency (SARA) of Charlottesville, I have provided support to survivors during their most vulnerable moments. This experience has given me a profound appreciation for the significance of women's health and well-being.

I am also actively involved in empowering young girls as a Board Member of Girls On The Run, contributing to their mission of building confidence and fostering lifelong friendships.

My dedication to continuous learning is evident in my professional development and certifications. I hold a Public Trust Security Clearance, a New York State 7-12 Social Studies Teaching Certification, and certifications from Brain Traffic in Content Strategy and Udemy in Coding for Writers: Basic Programming & JSON. This commitment ensures that I stay at the forefront of industry trends and emerging technologies.

In a freelance capacity, I look forward to bringing my expertise, creativity, and passion for meaningful storytelling to your projects. Let's work together to create content that not only meets your objectives but also makes a lasting impact.