Karen Hewell

I'm a writer and content strategist with nearly a decade of both brand-side and agency experience in content creation, copywriting and editorial/content strategy.

I specialize in creating B2B and B2C content that feels distinct in an overly crowded digital space, where generic or run-of-the-mill content gets lost in the shuffle and fails to meet expectations. I help my clients synthesize the most important elements of their brand story in a way that feels authentic, impactful and fresh.

If you're struggling to level up your content marketing strategy — or feel like your current strategy fails to resonate with your audience in a meaningful way — I can help diagnose the root cause and help you re-engineer your digital presence.

There is no such thing as a one-size-fits-all approach to the work I do, which is why I work closely and collaboratively with your team to sustainably build your content strategy from the ground up. I take every ounce of my work seriously, and fully dedicate myself to delivering only the highest-quality work that feels seamless to what matters most to your customers and your brand.

What I can do for you:

1. Blog writing and editing

2. Web copywriting and brand communication architecture

3. Content marketing strategy

4. Editorial planning and optimization

5. Ghostwriting, corporate communication and speech writing

6. On-going content and brand communication consultation