JULIO RODRIGUEZ
AI & AUTOMATION-DRIVEN SALES & REVENUE OPS
- |-| https://www.linkedin.com/in/jdejulio/
SUMMARY
I design scalable, frictionless revenue engines powered by AI and automation to eliminate inefficiencies and
unlock exponential growth. Engineered a Cost per Lead (CPL)-driven acquisition strategy that generated
$10M+ in revenue while optimizing lead qualification at scale. Led the migration of 500K+ users from
Airtable to Segment CDP, eliminating data silos and enabling real-time segmentation—executed with zero
downtime. Built AI-driven sales systems that automated Fortune 500 companies dealmaking, increasing
meetings by 30% and cutting prospecting time by 40%. My focus isn’t just automation—it’s removing
complexity, driving adoption, and scaling revenue engines that operate autonomously. Building the future
of AI-powered revenue automation—smarter, faster, and designed for massive impact.
TECHNICAL SKILLS
AI & Automation: Zapier, Make, Segment CDP, LLMs, Relevance AI.
Sales Tech: Ahrefs, Semrush, Google Search Console, Regalvoice, Calltools, Vapi, Apollo, Outreach.
Data & Analytics: Google Analytics, Amplitude, Looker, Google Sheets, Screaming Frog, Web Scraping.
Social Media Campaigns & Ads: Facebook Ads, Google Ads, Hootsuite.
CRM & Ops: Salesforce, Attio, Airtable (AI-optimized workflows).
Omnichannel Marketing: Twilio, Iterable, Smartlead, Sendgrid.
Workflow & Project Management: ETL pipelines, Agile/Scrum (Asana, Jira, Trello)
PROFESSIONAL EXPERIENCE
Outrival (formerly Career Karma)
Head of Sales Operations & B2B Outbound Strategy
January 2023 - January 2025
Implemented AI-powered automation in B2B sales, increasing meetings with Fortune 500 companies
by 30% and cutting prospecting time by 40%. Developed AI-driven workflows for automated followups, accelerating conversions. Led the migration from Salesforce to Attio, improving CRM efficiency.
Built an AI-powered LinkedIn & website visitor tracking system, converting leads 24/7. Managed a team
of 10 BDRs and 1 Automation Assistant, ensuring seamless adoption of automation strategies
Sales Automation & Engagement Manager
January 2018 - January 2023
Engineered AI-driven automation systems to streamline sales operations and generate $10M+ in
revenue. Optimized SMS engagement by 15% and call conversion rates by 20%, radically improving lead
retention and funnel efficiency. Migrated 500K+ users from Airtable to Segment CDP with zero
downtime, building seamless workflows that scaled user engagement. Managed +$50K yearly budgets
for automation tools and negotiated contracts with vendors, while collaborating with bootcamps and
schools to integrate systems seamlessly.
Plus Publicidad
Head of Digital Marketing & Growth
April 2013 - February 2017
Transformed one of Venezuela’s top 10 agencies by shifting from traditional sales to a fully digital-first
model, unlocking new revenue streams and driving exponential growth. Built a remote sales
infrastructure, integrating marketplaces & automation, significantly boosting revenue. Led a team of
marketers & sales reps, optimizing outreach, securing ANDA-winning campaigns, and scaling
omnichannel strategies across radio, TV, and digital. Developed high-impact brand positioning &
performance marketing strategies, combining data-driven advertising, audience segmentation, and
conversion optimization to maximize engagement and revenue growth.
EDUCATION
Bachelor’s Degree in Business Administration
Languages: Spanish (Native), English (C2 - Proficient)
