Graphic Designer by profession, Marketing Specialist by vocation, and Digital Strategist by conviction, committed to transforming ideas into measurable results. With over 18 years of experience in digital marketing, trade marketing, traditional marketing, demand generation, and performance marketing, I have led teams since 2014 across industries such as telecommunications, finance, retail, and B2B services. Passionate about technology and equipped with an analytical mindset, I deconstruct concepts, uncover opportunities, and propose innovative ways to address challenges.