Irina Datsenko

PRODUCT MANAGER / PRODUCT OWNER Boosta| 2016 - Present

• I joined Boosta soft team and launched our first SEO tool ( now we have almost 3 tools)

As a result, my team and I have developed and launched all 3 software for marketing / seo / content specialists ( Google/Bing ). We have customers all over the world.

Significant features were:

•Increased payments processing volumes by over 2x in a year • Project monitoring platform (+15% session time, +40% CTR) • Content development (+30% CTR)

— Define the strategy for the product development and manage the roadmap to deliver new features

— Analyze client's business requirements

— Determine priorities of features as they are defined and re-evaluate on an ongoing basis throughout development

— Write clear and concise user stories, prioritizing development items to align with the product roadmap

— Manage requirements to ensure features delivery as expected

— Supporting software engineers with the implementation tasks — requirements clarification and validation.

— Monitor product performance and proactively identify opportunities for product improvements

CO-FOUNDER

Fact.io| 2018 - May 2019

Fact.io is a startup project. Main idea - news monitoring platform, where you can collect all data about any fact you want to know. We also know the exact time, sources and coverage of your new, when something important has changed.

We on the MVP forming stage

• Project Management

• New Business Development

• Analyze client's business requirements

• Developed digital marketing strategies and solutions to achieve clients’ objectives

• Sales Management

• Human Resource Management

PRODUCT OWNER

Open Packaging Network | 2018 - Present

• Supply: Growth

• Supply: Onboarding / Activation

• Core Product: Payments Revamp & Tech Debt Reduction Responsibilities:

• Manage group of Assoc. PMs

• Quarterly / Annual Roadmapping

• Opportunity analysis

• Ad hoc SQL analysis

• Project-level spec

• User research & Interviews

• Sprint Prioritization / SCRUM Product Owner Role

• Project Management & Release Coordination

• Issue triage

• Post-launch performance analysis

Previous Areas of Focus:

• Demand: Search, Core Booking Flow, Reviews

• Supply: Subscriptions, Promotions, Email Marketing