Ignacio Jose Gonzalez Ruiz

I am a results‑driven Commercial Operations Executive with over 20 years of leadership across the telecom, industrial, and FMCG sectors. I’m trilingual in English, Spanish, and Portuguese, and comfortable in multicultural environments. I combine strategic vision with hands‑on execution, a strong work ethic, and a passion for continuous improvement.

Motorola Iberia (Aug 2024–Present)

As Sales Operations Manager for Iberia, I report to the General Manager and EMEA Sales Operations Director. I partner with 4P, Sales, Global Supply, and Finance to shape and deliver regional strategy. I oversee short‑term execution, mid‑term planning, and long‑term forecasting; develop portfolio and channel strategies, pricing models, and incentive programs; and align demand and supply. I also created an AI‑assisted sales planning tool, set to roll out across EMEA.

Vodafone (2008 to 2024)

At Vodafone Spain, I served as Portfolio Commercial Manager, defining device strategy alongside Marketing, GTM, and Finance. I launched an S&OP program with Accenture, improving forecast accuracy by 45%, reducing obsolescence provisions by 15%, and boosting performance. As Global Pricing Manager for Northern Europe, I led end‑to‑end pricing for multinational clients, securing key wins like Aviva Insurance and Rolls‑Royce. Previously, as Pricing Commercial Manager for Global Enterprise, I led strategic offers for Enel/Endesa and DHL Spain. I also co‑led the rollout of a standardized Pricebook and oversaw €3 billion in revenue budgeting and executive reporting.

Earlier Career

At Telefónica Global Services, I managed IT finance planning and CapEx controls across LATAM and Europe, reporting to the Controller, CIO, and COO. At Daikin AC Spain, I led strategic planning, budgeting, and SOX compliance for a €350m business unit, coordinating with HQ in Brussels. At KPMG Consulting, I implemented SAP CO‑PA for Telefónica and Repsol and delivered training to ensure adoption and accuracy in profitability analysis.

Technical Skills & Training

I’m proficient in Advanced Excel (Power Pivot, VBA, Power Query), SAP, Salesforce, Tableau, Power BI, and Qlik Sense. I hold a Master in Financial Economics (Comillas), a BSc in Economics (York), and an AP Scholar with Honor certificate. My training includes Harvard’s “Machine Learning for Leaders,” Implicit Association Training, Scotwork Negotiation, and Decision‑Support Financial Control.

Languages

Native English and Spanish speaker, fluent in Portuguese, beginner in German.