HUTTON DAVID MOFFITT
Lake Oswego, OR 97035
LinkedIn: linkedin.com/in/huttondavidmoffitt
PROFESSIONAL SUMMARY
Salesforce Certified Administrator, Marketing Cloud Email Specialist, and Business Analyst with a rare
and powerful perspective shaped by 20 years in enterprise sales leadership. A business-minded
technologist who specializes in designing and building high-impact solutions to solve complex business
challenges. Expertise is centered on translating strategic needs into practical systems through process
automation, custom application architecture, and data-driven analytics. Proven ability to architect
solutions that drive significant revenue growth, streamline operations, and deliver a clear and measurable
ROI.
SKILLS
Salesforce Acumen: Salesforce Flow Automation, Security & Sharing Model, Sales Process
Optimization, Custom Objects & Data Modeling, Reports & Dashboards, Business Process Analysis,
Sales Cloud & Service Cloud, Page Layouts & Record Types| Requirements Gathering, System
Configuration, Data Visualization, Solution Design.
Strategic & Leadership Expertise: Digital Transformation Strategy, Business Process Optimization,
Enterprise Sales Strategy (B2B), ROI & Value Articulation, C-Level Communication & Negotiation,
Stakeholder Management, Cross-Functional Project Leadership, Consultative Selling & Solutioning.
CERTIFICATIONS & CREDENTIALS
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Salesforce Certified Administrator (Credential ID-)
Salesforce Certified Marketing Cloud Email Specialist (Credential ID-)
Salesforce Certified Business Analyst (Assumed based on request)
Salesforce Ranger Status (Double Ranger), Trailhead
Salesforce Reporting Specialist Superbadge
PROFESSIONAL EXPERIENCE
SALESFORCE.COM | San Francisco, CA & Oregon
Nonprofit Enterprise Account Director | Sep 2019 – Nov 2022
● Architected and executed a territory growth strategy that increased total ARR from $550K to
$1.5M (173% increase) in two years while maintaining 100% client retention.
● Designed and championed a landmark, multi-year deal securing $1.37M in new ARR by
architecting a comprehensive solution featuring Field Service Lightning ($1.2M), directly
aligning platform capabilities with digital transformation goals.
● Served as a strategic advisor for a national children's fundraising organization, orchestrating a
complete digital transformation that drove a 561% increase in annual spending ($130K to
$860K).
FLUXX LABS | San Francisco, CA
Nonprofit Enterprise Account Executive | Dec 2016 – May 2019
● Co-architected and implemented a new Salesforce-built qualification process, overhauling the
entire sales cycle and increasing enterprise close rates from 19% to 45%.
● Secured 20-30 net-new enterprise logos annually in a pure hunting role, successfully championing
a specialized SaaS solution to build a robust new revenue pipeline.
MOVE GUIDES (NOW TOPIA) | San Francisco, CA
Global Mobility Senior Account Executive | Mar 2015 – Sep 2016
● Ranked among the top 3 account executives annually by consistently exceeding a $1M quota.
● Pioneered a new sales-to-service alignment strategy that resulted in a 4x faster client handoff,
directly improving customer satisfaction and retention.
CLEARSLIDE | San Francisco Bay Area
Sales Engagement Account Executive | May 2014 – Mar 2015
● Drove all new business acquisitions in a pure hunter role, landing 28 new logos by executing the
full sales cycle from prospecting to closing.
ALLERGAN (FORMERLY FOREST PHARMACEUTICALS) | Northern California
Pharmaceutical Regional Sales Manager & Professional Sales Representative | 2005 – May 2014
● Engineered a self-driven process improvement initiative by consolidating data from four disparate
software programs to create a simple, repeatable communication strategy for the sales team.
● This initiative led to the team achieving seven consecutive President's Club qualifications,
demonstrating an early aptitude for identifying information gaps and implementing system-based
solutions to improve performance.
PROFESSIONAL DEVELOPMENT
Independent Education Trailhead Projects | Dec 2019 – Present
● Architected and deployed a custom project management application from scratch, featuring
custom objects, multi-stage approval processes, and automated vendor scoring to demonstrate
hands-on solution building.
● Developed deep expertise in process automation by building intricate record-triggered and screen
flows that create efficient, scalable workflows.
● Leveraged Salesforce's analytical tools to build personalized project forecasting systems,
showcasing proficiency in creating data-driven insights.
EDUCATION
Bachelor of Science – Economics, University of Utah, Salt Lake City, UT Salesforce
Salesforce Accelerate Program – Aspiring Leaders Track, Salesforce Management Training Program
Completed Sales Programs: J Barrows, Carnegie, SPIN Sales, & Sandler Sales Methodologies