Hema Guntapalli

Goal-oriented marketing professional with expertise in data & web analytics, KPI tracking, A/B testing, performance analysis and campaign optimization. Gifted communicator and decisive planner with excellent project, time and strategy management skills. Innovative and cutting-edge with a discerning nature. Experience in using rigorous analytical techniques to extract and interpret complex data elements in a refined manner to communicate and influence leaders across the board.

·       Salesforce Certified Associate

·       Data Visualizations using Tableau (on certification path)

·       SQL

·       Advanced Excel Spreadsheet Functions

·       Google Analytics

·       Python (on certification path)

·       ahref/WordPress/HubSpot/ Mailchimp

·       IBM Internal Reporting Tools

·       Experience working on Amplitude, HotJar, Aginity, DBeaver & IBM SPSS

·       Salesforce Admin (on certification path)

·       Knowledge of Java, C, C++, HTML programming

·       Data Analytics

·       Campaign Optimization

·       Segmentation Strategy Development

·       Complex Problem-Solving

·       Critical Thinking

·       Strategic Planning

·       ROI Understanding

Marketing Analytics