Grace Samira Zubairu

Insert your professional picture/logo here PORTFOLIO (SOCIAL MEDIA MANAGER) Grace Samira Zubairu (Social Media Manager) I am a Social Media Manager and strategist that is passionate about helping busy brands and business owners (fashion, beauty, health, food businesses etc) create Insert picture here (SOCIAL MEDIA MANAGER) and maintain an online presence through social media, and strategize on the best Insert your ways to get results via social media. PORTFOLIO I am proficient in the following platforms: Instagram & Facebook professional picture/logo here HEREʼS HOW WE CAN WORK TOGETHER I'm happy to discuss a unique package tailored to your needs. To start with though, here's a selection of what I offer: •Design and implement social media strategy to align with business goals. •Write creative copy for captions on ads and posts •Schedule and find creative (image, graphics, story, video etc), edit content, and publish engaging posts across chosen Social Media platforms •Perform research on current trends and audiences •Communicate with audience by means of community engagement, responding to queries in a timely manner and monitor customer reviews •Conduct hashtag research for organic growth on Instagram and implement SEO and keyword research Case Study 1 INDUSTRY- Agriculture-Food Production Goal : Result : BRAND - Community Mart -Set specific objectives and report on ROI. -Designed and implemented a social media strategy to align with business goals. -The project goals were to increase engagement and attract the right audience that could lead to sales- I was able to achieve that by implementing SEO and keyword research, which help drive total site traffic up by 70%. Instagram & Facebook Feed Layout Page graphics & Page metrics Insert screenshot of metrics report or screenshots of content created (captions and visuals Insert screenshot of metrics report or screenshots of content created (captions and visuals Insert screenshot of metrics report or screenshots of content created (captions and visuals How this was achieved: ● Focused on three KPI metrics for Instagram: Content reach, engagement, and reshares. ● Connected with target audience via communities where they camp on Instagram to increase follower and post engagement ● Increased the quality of content by creating and designing great graphics, working with vendor photographers, video producers to create new photos, videos. ● Monitoring the Analytics to know which post was working and which one was not ● Optimizing the bio and making sure the feed was professional designed and ready to attract visitors Case Study 2 INDUSTRY- Cleaning Products Goal : ● ● ● Result : Set specific objectives and report on ROI. Designed and implemented a social media strategy to align with business goals. The project goal was to attract the right audience that could lead to sales. I was able to achieve that by implementing SEO and keyword research, also by adding sponsored ads, which help to attract the right target audience and eventually led to sales. BRAND - Geecee Home Case Study 2 Page graphics & metrics Insert screenshot of metrics report or screenshots of content created (captions and visuals Insert screenshot of metrics report or screenshots of content created (captions and visuals Insert screenshot of metrics report or screenshots of content created (captions and visuals How this was achieved: ● I Focused on three KPI metrics for Instagram: Content reach, engagement, and reshares. ● Connected with target audience via communities where they camp on Instagram to increase follower and post engagement ● Increased the quality of content by working with vendor photographers and video producers to create new photos, videos Case Study 3 INDUSTRY- Food Consumables Goal : • Increase reach • Create content that aligns with brand goals Result : ● Reached +10,500% more accounts compared to the previous month ● Created content that aligned with brand goals ● Optimized the bio and created highlights and highlight covers BRAND - Zeezah Consumables Before Insert screenshot of metrics report or screenshots of content created (captions and visuals After Insert screenshot of metrics report or screenshots of content created (captions and visuals Page graphic Insert screenshot of metrics report or screenshots of content created (captions and visuals How this was achieved: ● I optimized and revamped the page. ● I researched the brands target audience. ● I created a tailored content strategy with content pillars ranging from educational content, behind the scene content and promotional content. ● I created a content calendar that aligned with the brands' content strategy goal. ● Wrote engaging captions for the page. ● I researched 3 sets of hashtags which served for SEO purposes. ● Designed graphics and short reel videos for posting. ● Designed highlight covers and posted on the feed. CLIENTʼs REVIEW CONTACT ME: Phone:- Email:-Ig: @sameezubmedia WORK SAMPLES PORTFOLIO (SOCIAL MEDIA MANAGER)