Garrett Patton

GARRETT PATTON New York, NY |- |-| linkedin.com/in/garrett-r-patton/ SALES MANAGER Account Management | Customer Relationship Management (CRM) | Business Development Seasoned sales professional with 18+ years of experience in fast-paced, quota carrying environments, specializing in sales management, development, and operations. Able to demonstrate a proven track record of leading teams to exceed quotas, drive revenue and volume growth, and ensure compliance in competitive markets. Leveraging expertise in CRMs, Google Analytics, and Excel to optimize the sales process, pipeline, and KPIs, and to manage risk and regulatory compliance. Sales & Marketing • Sales Management • B2B • B2C • Sales Process • Sales Strategy • Sales Development • Sales Presentations • Consultative Selling • Customer Success Management • Customer Satisfaction • Data Analysis • Risk Management • Regulatory Compliance • Leadership • Coaching & Training • Problem Solving • Team Building Pipedrive • ADP • Reynolds and Reynolds • DealerSocket • Higher Gear • Zoom • AirCall • MS Office Suite • Google Suite CERTIFICATIONS Complete Salesforce Classic and Mobile New User Training, Udemy Advanced Google Analytics, Google Groundwork for Success in Sales Development, Trailhead by Salesforce Microsoft Excel Core Certification, Udemy December 2023 July 2022 October 2021 January 2021 PROFESSIONAL EXPERIENCE Sales Manager January 2022 - June 2023 Urban Real Estate Center, New York, NY (Remote) ● Led the growth and expansion of a real estate PaaS EdTech start-up, overseeing hiring, training, mentorship, and coaching of AEs and SDRs for volume and revenue growth, achieving a 172% increase in revenue in my first full quarter in the role. ● Consulted with founders on scaling and GTM strategy of new product rollouts, collaborating with senior leadership on strategic initiatives, including new product launches and marketing campaigns. ● Collaborated with the HR and Enablement team to improve the value of weekly all-hands as well as more development-focused 1:1 sessions that highlighted sales call analysis, pipeline reviews, and essential KPIs to ensure reps were ramping properly, attaining and exceeding sales quotas. ● Promoted from an account executive role within the first sales cycle and led as top performer, setting new 1-day and 7- day sales records in the process with 156% quota achievement. Consulting Sales Manager December 2021 - January 2022 HomeOptions, San Francisco, CA (Remote) ● Brought in as a Sales Manager - Sales Operations consultant at the direction of the CEO to create a sales playbook during a period of hypergrowth that translated to consistent and increased input/outputs from the sales team and led to a 4x increase in market territory. ● Administered coaching and sales training of a 5-member sales team and 2-member operations team on industry best practices, growth mindset, and organizational strategic planning and expectations. ● Implemented personalized 1:1 coaching sessions with staff to enhance individual team members' skills in pipeline management, multi-channel outreach, sales tactics, and to inspire personal development. Internet Sales Manager May 2013 - September 2019 Koeppel Mazda, Queens, NY ● Earned two promotions within Koeppel Auto Group, spearheading the design and execution of a turnaround strategy, playing a key role in increasing annual sales volume to 1.1k+ units (137.5% of goal). ● Supported a 10-member sales team tasked with selling 800+ units each year, producing $1M in annual front-end profit and $1.3M in annual backend profit while overseeing all regulatory compliance efforts. ● Managed a team of 3 on-site and 3 remote SDRs, generating pipelines for future growth by optimizing inbound lead response rates and call scripts, resulting in our location being ranked #1 in KPIs by Mazda North America. ● Assisted with development of market strategy, including the design of marketing and client outreach campaigns to advertise vehicles with expiring incentives leading to a $1k increase in profit-per-unit on those models. ● Boosted lease retention by 25% through a lead prequalification process that increased outbound prospecting efficiency and maximized conversion rates. ● Cleared all annual regulatory audits via periodic internal reviews to ensure adherence to NPI, OFAC, and documentation requirements. Business Development Manager March 2010 - May 2013 Koeppel Volkswagen & Mazda, Jackson Heights, NY ● Established and managed a successful business development department that expanded to 4 franchises within the auto group, resulting in a multi-million dollar increase in annual sales revenue. ● Set and consistently surpassed quota, achieving 157% of combined frontend and backend profit goal and surpassing unit volume target by 162% in the first year. ● Achieved annual sales goals of selling 600 units and generating $528k in front-end profit and $600k in backend profit creating and implementing scalable processes to convert leads and prospects into sales by qualifying, setting appointments, and booking demos for sales teams in the dealership to handle. Business Development Manager September 2009 - March 2010 Big Apple Volkswagen, Bronx, NY ● Spearheaded candidate assessment and selection and new hire training to build the business development and internet sales teams from the ground up. ● Oversaw the selling of 240 units annually and securing $330k in annual front-end profit and $360k in annual backend profit. ● Increased new and preowned sales by 50% in 6 months, representing $114k in revenue by creating a scalable structure and process to handle leads as well as post-visit follow-up for existing clients. ● Sourced a new CRM provider, HigherGear, reducing monthly software expenses for the company by 30% and gaining valuable project management experience by managing timelines, activities, and then follow-through during the process. Internet Sales Manager August 2005 - February 2009 Tameron Automotive Group, Birmingham, AL ● Advanced rapidly from entry-level salesperson to leading a high-performing team of 20+ BDRs within 2 years by achieving Salesperson of the Month multiple times, consistently outperforming standard profit margins, and showing high aptitude in converting leads and prospects into sales via outreach and negotiation. ● Pioneered the establishment of a highly successful business development department in a newly acquired franchise, successfully training both new and existing staff on innovative sales processes and procedures. ● Performed daily, effective communication with current and prospective clients, achieving established goals and objectives on a consistent basis by multi-tasking and prioritizing in order to work with maximum efficiency.