Funke Dada

Funke Dada

Objective:

To leverage my 5 years of experience in social media marketing, email marketing, Facebook marketing, and online marketing to drive growth and engagement for your company.

Experience:

Social Media Marketing Manager

Developed and executed social media strategies across platforms including Instagram, Twitter, and LinkedIn, resulting in a 30% increase in followers and engagement.

Managed content creation, scheduling, and community engagement to maintain brand consistency and build a loyal customer base.

Utilized analytics tools to track performance metrics and optimize strategies for maximum impact.

Email Marketing Specialist

Designed and implemented targeted email campaigns that resulted in a 25% increase in open rates and a 15% increase in click-through rates.

Conducted A/B testing to optimize subject lines, content, and CTAs, driving higher conversion rates and revenue generation.

Maintained email lists and segmentation to ensure personalized communication and improved engagement.

Facebook Marketing Expert

Developed and executed Facebook ad campaigns to drive website traffic, lead generation, and sales conversions.

Utilized advanced targeting options and retargeting strategies to reach the most relevant audience segments and maximize ROI.

Monitored ad performance and adjusted strategies based on key metrics such as CTR, CPC, and ROAS.

Online Marketing Coordinator

Managed online advertising campaigns across various channels including Google Ads, display networks, and affiliate marketing platforms.

Conducted keyword research and optimized ad copy to improve ad relevance and quality scores, reducing CPC and improving ROI.

Collaborated with cross-functional teams to align online marketing efforts with overall business objectives and marketing initiatives.

Skills:

Proficient in social media management tools such as Hootsuite, Buffer, and Sprout Social.

Experienced in email marketing platforms including Mailchimp, Constant Contact, and HubSpot.

Expertise in Facebook Ads Manager and Facebook Analytics.

Familiarity with Google Analytics, Google Ads, and SEO best practices.

Strong analytical skills with the ability to interpret data and make data-driven decisions.

Excellent communication and interpersonal skills, with a proven ability to collaborate effectively with team members and stakeholders.

Education:

Bachelor's Degree in Marketing