Evi Missa
PERSONAL DETAILS
Evi Missa
Carrer Nou de la Rambla
130, Barcelona
M: -
E:-
DOB: 17/05/80
Family Status: Single
PERSONAL SUMMARY
A highly experienced Manager who has demonstrated the ability to lead diverse teams of professionals to
new levels of success in a variety of highly competitive international markets and fast paced environments.
Hands on, well structured, independent, ROI focused, and results driven.
WORK EXPERIENCE
Soko Media
Soko Media is the leader of B2B media advertising for the mobile app industry.
(Business of Apps, App Promotion Summit)
Advertising Operations Account Manager - Full time Remote
AREAS OF EXPERTISE
Growth Metrics
September 2016-present
Develop, evaluate, and improve advertising processes and tools in order to improve day-to-day operations and
efficiencies in the ad sales department. Responsible for reporting, data analysis, and cross-functional project
management. Track and measure marketing outcomes including marketing activities, response, leads, sales,
retention and ROI. Analyse sales and marketing metrics. Forecast market trends & research market to identify
prospecting opportunities. Conduct in-depth research to identify new market opportunities and consumer
preferences to support campaigns. Building and maintaining strong, long-lasting customer relationships.
Overseeing customer account management, including negotiating contracts and agreements to maximize profit.
Campaign Management
Project Management
Business Development
Betsson
Betsson is the leader of online betting industry providing online casino, poker, sports and games solutions.
GREEK TRANSLATOR-Part Time Freelancer
Account Management
Lead Generation
April 2016 – September 2016
As a Greek Translator, I have been responsible for translating online copy for casino, sports, poker and
games.
Customer Service
Localization
Reporting
mybet
Mybet is the leader of online betting industry providing online casino, poker, sports and games solutions.
VIP ACCOUNT MANAGER - Full time Remote
Performance Improvement
Process Improvement
Change Management
February 2015 – January 2016
As VIP Account Manager, I have been responsible for portfolio management, budget, contracts,
procurement, and projects initiation in order to meet or exceed the yearly financial targets.
PERSONAL DETAILS
Evi Missa
Cassava Enterprises 888 Holdings – GIBRALTAR
Based in Gibraltar, Cassava Enterprises is the leader of online gaming industry providing online
casino, poker, sports and bingo solutions.
VIP ACCOUNT MANAGER B2B
M: -
E:-
AREAS OF EXPERTISE
Growth Metrics
Campaign Management
September 2011 – November 2014
As VIP Account Manager, I had the following duties: Managing a big portfolio of clients, planning strategies
which are oriented towards increasing revenue. Create action plans and implementing retention strategies
based on daily/weekly/monthly/annually players report. Responsible for VIP upgrades/downgrades. Fraud
investigation for VIPs only. Assist with the planning of the promotional calendar for the different brands,
including marketing campaigns for VIPs with the help of Brand manager. VIP Events. Project Coordination
of VIP Promotions. Αssisting in designing VIP promotions, from conception till completion. Responsible for
timely delivery of all planned CRM campaigns by liaising with graphic designer, copywriter and other
stakeholders. Evaluate and report on segments/processes and advise changes for optimization. Involved in
various CRM related projects such as competitive benchmarking, loyalty programs, conversion optimization.
Handling budgets, translations, localization, testing of games and creative marketing material, plus
communication with outside vendors. Performing ad hoc reports.
SHIFT SUPERVISOR January 2011 – September 2011 (Gibraltar)
As Shift Supervisor, I was responsible for the smooth team coordination and cooperation, resource planning,
managing difficult interactions and all necessary activities in order to meet or exceed the yearly financial
targets. I was managing approximately 15 Member Support Representatives (MSRs).
Project Management
August 2010 – January 2011 (Gibraltar)
Business Development
CUSTOMER SUPPORT REPRESENTATIVE
Account Management
Multifunctional operational role within the customer service department. Provide the highest level of support
to members via email, phone and live chat on a range of issues; such as game enquiries, helping with deposits,
cashing out of funds, etc. Translations for the Support Department, and any other department in the company
as required. Testing of new games, products and software as required. Training, Mentoring new MSRs.
Lead Generation
Customer Service
Localization
Reporting
TRANSLATOR
May 2009 – January 2011
Since 2009 and in parallel with my daily job, I was working as a freelance translator, specialized in
Localization and Project Management.
Performance Improvement
Process Improvement
ACADEMIC QUALIFICATIONS
Change Management
MA (Master of Arts) in Translation (Merit) - University of Surrey, Guildford UK
September 2009
Bachelor of Science (Hons) Psychology - Derre College USA, The American College of Greece
September 2003
Diplomas:
Registered Yoga Teacher Training 200hs-Yoga Alliance RYT- Week Online Mindfulness Meditation Course
British Mindfulness Institute 2019
Vegan and Vegetarian Nutritional Diploma
Centre of Excellence 2019