Dylan Straffon

Dylan Straffon •- •-• dylanstraffon.com UX and Product Designer Experienced UX and Product Designer with a strong background in design and development, delivering intuitive, user-centered solutions across various industries. SKILLS ●​ ●​ ●​ ●​ Design: Figma, Adobe Suite, Sketch, Wireframing, Prototyping, UX/UI Design Research & Testing: User Research, Usability Testing, A/B Testing, Competitive Analysis Development: Agile, SDLC, Front-End Collaboration, AI Tools, Data Driven Design Accessibility: WCAG Standards, Universal Design EXPERIENCE Asset Layer, Lead UX Designer​ Oct. 2020 - October 2024 ●​ Spearheaded design initiatives as the sole UX designer, driving the development of B2B and B2C enterprise software solutions. ●​ Designed high-fidelity mockups, onboarding flows, and interactive prototypes to enhance user experience and streamline product usability. ●​ Collaborated cross-functionally with development teams to iterate and refine company products based on user feedback and data-driven insights. ●​ Practiced lean UX, established and maintained a comprehensive design system, ensuring consistency and scalability across multiple platforms. IBM, Cognitive Process Transformation Consultant​ Sep. 2018 - May 2020 ●​ Contributed to the design and testing of a fraud detection system that identified billions in fraudulent tax returns annually for the IRS. ●​ Developed and executed test cases to analyze system components, ensuring functionality and enhancing the end-user experience. ●​ Engaged directly with end users to gather insights and feedback, leading to iterative improvements in the user interface and workflow. Freelance UX Consultant Work​ Dec. 2019 - Present ●​ Led end-to-end UX design processes for diverse clients, from discovery and research to concept art, prototyping, testing, and delivery across Financial, Tech and Healthcare industries. ●​ Collaborated with peers to design and prototype Panoscope.AI, an AI-powered content search product, enhancing information retrieval efficiency ●​ Partnered with organizations such as the International Monetary Fund and RPS medical devices, delivering impactful solutions within B2B and B2C environments. ●​ Conducted user research and usability testing to drive meaningful improvements for clients EDUCATION​ Pennsylvania State University, University Park, PA​ B.S. in Information Sciences and Technology: Design and Development - Graduated May 2018